Product/Solutions Marketing Director
Listed on 2026-10-05
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Marketing / Advertising / PR
Marketing Strategy, Product Marketing, Market Research, Marketing Communications
Scale Flux is seeking a technically fluent, commercially minded Product Solutions Marketing Manager/Director to lead product marketing for our enterprise SSD solutions. This individual will define product positioning, translate complex memory and storage technology into compelling customer value, and drive go-to-market programs that accelerate awareness, evaluation, qualification, and adoption.
The role sits at the intersection of product management, engineering, sales, corporate marketing, business development, customers, and ecosystem partners. The successful candidate will understand enterprise NVMe SSDs, data-center infrastructure, AI workloads, and customer buying processes and will turn technical differentiation into clear performance, efficiency, endurance, capacity, and total-cost-of-ownership benefits.
Key Responsibilities Product Positioning and Messaging- Develop differentiated positioning and messaging for Scale Flux products, technologies, and workload solutions.
- Translate technical capabilities into relevant business and operational outcomes for customers.
- Create messaging tailored to AI infrastructure providers, hyperscalers, cloud platforms, OEMs, system integrators, channel partners, and enterprise IT teams.
- Maintain a consistent messaging hierarchy across product, solution, sales, partner, and corporate communications.
- Ensure product claims are accurate, supportable, and aligned with validated technical results.
- Define target markets, priority use cases, buyer personas, value propositions, competitive differentiation, and routes to market.
- Develop a detailed understanding of customer requirements, purchasing criteria, qualification processes, workloads, and infrastructure challenges.
- Analyze trends in enterprise storage, NVMe, NAND flash, AI infrastructure, computational storage, data-center efficiency, security, and server architecture.
- Track competing SSD products, technologies, suppliers, pricing, messaging, benchmarks, partnerships, and roadmaps.
- Bring market insights into product planning and roadmap discussions.
- Build solution narratives for AI training and inference, KV-cache offload, databases, streaming, cloud services, fintech, RAID, software-defined storage, and other data-intensive applications.
- Partner with engineering and solutions teams to define meaningful benchmarks and evaluation methodologies.
- Convert benchmark data into persuasive workload briefs, presentations, technical articles, case studies, calculators, and sales tools.
- Quantify customer value using performance, latency, endurance, capacity, power, system utilization, and total-cost-of-ownership measures.
- Develop reference architectures and joint solutions with technology and ecosystem partners.
- Partner with corporate marketing to create product campaigns that generate qualified account engagement and evaluation requests.
- Provide technical direction for website product and solution pages.
- Support account-based marketing programs aimed at priority enterprise, cloud, OEM, and AI-infrastructure accounts.
- Define campaign audiences, offers, calls to action, and success metrics.
- Repurpose technical content across sales, partner, digital, public-relations, and event channels.
- Define product-marketing objectives and technical demonstrations for major conferences, trade shows, and customer events.
- Develop speaking proposals, presentation content, product demonstrations, and meeting materials.
- Serve as a product spokesperson for analyst briefings, technical media discussions, webinars, and industry events.
- Support corporate communications with accurate technical content for press releases and media outreach.
- Conduct post-event reviews…
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