Area Business Manager, Rare Cardiac Disease - North

Role Summary

The Area Business Manager (ABM) role is responsible for leading Pfizer Cardiac Rare Disease sales efforts within the area assigned in the United States. In this role, this individual will shape and execute the sales strategies for Vyndamax per approved indications. The role will report into the US Rare Cardiac (Vyndamax) Regional Business Director and work closely with customer-facing teams across the organization.

The ABM will serve as a member of the US Rare Cardiac Sales Leadership Team and collaborate with HQ colleagues, including Brand Marketing, Planning, and ROC partners in innovation to build strategies that ensure continued success. The ABM will supervise and lead Rare Disease Rare Cardiac Senior Health & Science Specialists, and will regularly observe and coach field representatives. Frequent customer contact is expected where appropriate, and the ABM will ensure effective and compliant promotional communications are delivered to customers.

Extensive travel will be required in the area. Geography:
Minnesota, Wisconsin (Green Bay and Milwaukee), Northern Michigan, and Grand Rapids.

• Report into the Rare Disease, Rare Cardiac Regional Business Director.
• Responsibility for staff development of direct reports (Direct: 8-9 SHSS’, field representatives).
• Includes hiring, coaching, talent development, and performance management.
• Proactively work with Sales training team, ensuring all adequate training programs are coordinated.
• Create a high performing organization through talent planning and career development.
• Develop a change agile organization to effectively and consistently deliver results in a changing competitive, market and economic landscapes.
• Actively partner with marketing leads & teams to shape brand/customer strategies and initiatives to drive demand and meet customer needs.
• Partner with Brand Marketing to help inform the annual Operating Planning and Tactical Planning efforts.
• Convey Area customer needs to Brand team and other HQ teams as appropriate to help identify / design new customer solutions.
• Area Business Planning
• Develop Area business objectives and define key performance metrics that are aligned to National Sales and Brand objectives.
• Develop and implement insight-driven, integrated and compliant business plans at Area, Territory and Account levels.
• Ensure sales forecast and operational budgets are achieved.
• Support the implementation of the sales representative incentive compensation structure.
• Build a network of physicians and industry contacts to improve sales leads and successes.
• Area Business Leadership
• Accountable for successful account engagement and internal coordination for all customers within the Area geography.
• Manages resource allocation across the Area geography.
• Ensures appropriate cross-functional communication & coordination to meet the local market needs.
• Lead the implementation of the Area business plan through; provide guidance and coaching to Area team members to ensure alignment and seamless working across multiple geographies.
• Maintain required technical expertise in order to respond accurately to all questions regarding products, policies and business-related issues from customers and representatives.
• Maintain in-depth understanding of current and emerging market and customer trends in order to coach brand messaging.
• Engage with cross-functional teams to execute on opportunities with brand pull-through.
• Partner with Strategy & Operations Team to closely monitor area business performance down to the local market / account levels and implement processes to accelerate business performance.
• Develop and execute local market and account strategies.
• Proactively analyze data to identify market trends.
• Represent area business at Quarterly business reviews (Q ) and manage execution of assigned action items; report status through Planning & Innovation processes.
• Actively & appropriately participate in team meetings to share insights (risks, issues, opportunities, best practices, etc.) and to develop action plans to accelerate business performance.
• Culture & Values
• Build and maintain a culture of trust and collaboration with local colleagues.
• Promote…