Creative Director - Digital

Margle Media is a digitally-led marketing agency helping brands grow through strategy, content, creative, social, influencer, and performance marketing.

The Creative Director owns the creative vision and execution for Margle Media's digitally-first marketing campaigns - spanning paid social, display, programmatic, retail media, connected TV, web, and email, and leads the people and processes that bring that vision to life. This role blends high-level creative direction and brand stewardship with hands-on oversight of creative resourcing, freelance talent, and production workflows, ensuring every campaign is both strategically sound and exceptionally crafted.

The Creative Director works closely with strategy, accounts, media buying, and project management to translate client objectives and performance data into creative concepts that perform and leads a team of designers, editors, art directors, and freelance creative partners to execute that vision consistently across every client account.

This role is distinct from Margle's global project management function: the Creative Director owns creative quality, consistency, and workflow across static, motion, and video disciplines, not the agency-wide tracking of timelines, budgets, and logistics across creative, digital, accounts, and other departments, which sits with Project Management.

• Own creative vision and concept development across integrated digital campaigns; paid social, display, programmatic, retail media, CTV, web, and email, translating client objectives, audience insights, and performance goals into creative that drives engagement, conversion, and brand growth
• Set and uphold creative standards for typography, layout, motion, storytelling, and digital-first design systems across all client work
• Partner with strategy, media buying, and account leadership to ensure creative concepts are grounded in data and platform best practices
• Lead and mentor the creative department providing feedback, guidance, and creative standards that elevate the team's thinking and execution
• Assess creative project requirements and allocate internal and freelance resources, accordingly, partnering with Project Management to ensure work is properly scoped and resourced
• Source, onboard, and manage a reliable network of freelance designers, editors, photographers, videographers, and other creative specialists; maintain best-practice guidelines for briefing, file delivery, and communication
• Evaluate freelance and vendor performance and make resourcing recommendations

• Develop creative rooted in data, testing, and performance-marketing principles; collaborate with media and strategy teams to analyze creative performance and continuously optimize effectiveness across channels
• Champion the use of AI-powered creative tools (generative image, video, copy, and workflow automation) to accelerate ideation, improve production efficiency, and explore new creative opportunities - while maintaining brand integrity and creative quality
• Stay ahead of evolving digital trends, platform updates, and emerging creative technologies, proactively introducing new tools and approaches to the team

• Represent creative in client-facing planning, presentation, and review meetings, providing context and confidence around creative recommendations and execution
• Build a deep understanding of client brands, audiences, business objectives, and competitive landscapes to inform creative strategy
• Partner cross-functionally with account management, strategists, media buyers, copywriters, developers, and project management to keep creative execution aligned with client objectives and campaign timelines

• Oversee multiple concurrent projects, balancing deadlines, budgets, creative quality, and business priorities across the digital production pipeline
• Maintain and organize the digital asset library, ensuring approved visuals are accessible, optimized, and usable across teams
• Provide hands-on creative support - including design, editing, and production - during periods of high volume or resource constraints

• Serve as the connective bridge between creative direction, static design, and video/motion deliverable processes, ensuring these disciplines stay aligned rather than siloed - particularly as freelancer use increases
• Bring…