Digital Product Analyst Senior

At Associated Bank we strive to create an inclusive culture where different perspectives are valued and recognized as strengths critical to our success. If you thrive in an environment where your growth and development are encouraged and supported, then Associated Bank may be the right place for you. Associated Bank requires you to directly represent yourself and your own experiences during the recruiting and hiring process.

Associated Bank conducts a thorough background check on all new hires.

As a Digital Product Analyst Senior, you will help shape and improve key digital platforms, with a focus on contact center technology and Interactive Voice Assistant (IVA) solutions. You’ll turn business and customer needs into clear requirements, use data and research to guide decisions, and partner with technology teams to deliver effective solutions. This role offers the opportunity to influence digital experiences and grow your product expertise in a banking environment.

• Define business requirements and translate stakeholder needs into clear user stories and acceptance criteria.
• Manage the product backlog, prioritize work, and support Agile planning to keep development moving forward.
• Analyze product data, performance trends, customer feedback, and market insights to identify opportunities for improvement.
• Partner with technology and business teams to resolve dependencies, clarify requirements, and remove roadblocks.
• Lead acceptance testing and issue triage to ensure solutions meet business requirements and deliver a quality user experience.
• Research contact center technology, IVA capabilities, competitive trends, and customer needs to inform product decisions.
• Drive process improvements, platform enhancements, and feature adoption through effective documentation, training, and stakeholder communication.
• Communicate product progress, performance, and recommendations through clear presentations, dashboards, and reports.

Required Bachelor’s degree or equivalent combination of education and experience in Business or a related field. 5+ years of business experience. 2+ years of experience working in an Agile environment. Experience gathering requirements, developing user stories, analyzing data, and supporting product delivery. Reliable transportation and the ability to lawfully drive. Preferred Banking or financial services experience. Experience with contact center technology, particularly Interactive Voice Assistant (IVA) solutions.

Experience working with the SAFe Agile Framework or SAFe certification. Experience supporting digital products, platforms, or customer-facing technology.

You’ll have the opportunity to work alongside collaborative teams, develop your product and technology expertise, and help shape digital experiences that matter to our customers. At Associated Bank, your ideas and contributions are valued, and you’ll have opportunities to grow while making a meaningful impact.

We welcome and encourage applications from all qualified parties, including but not limited to people returning to the workforce, people with disabilities, those without a college degree, and veterans or those with military experience.

• Retirement savings including both 401(k) and Pension plans.
• Paid time off to volunteer in your community.
• Opportunities to connect with others through our diversity-focused Colleague Resource Groups.
• Competitive salaries with professional development and advancement opportunities.
• Bonus benefits including well-being programs and incentives, parental leave, an employee stock purchase plan, military benefits and much more.
• Personal banking, loan, investment and insurance benefits.

Associated Bank serves more than 120 communities throughout Wisconsin, Illinois, Minnesota, and Missouri and we consider our colleagues critical to our continued success.

Associated Bank is an equal opportunity employer committed to creating a diverse workforce. We support a work environment where colleagues are respected and given the opportunity to perform to their fullest potential. We consider all qualified…