Director, Product Marketing

The Company

Zurn Elkay Water Solutions Corporation is a thriving, values-driven company focused on doing the right things. We’re a fast growing, publicly traded company (NYSE: ZWS), with an enduring reputation for integrity, giving back, and providing an engaging, inclusive environment where careers flourish and grow.

Named by Newsweek as One of America’s Most Responsible Companies and an Energage USA Top Workplace, at Zurn Elkay Water Solutions Corporation, we never forget that our people are at the center of what makes us successful. They are the driving force behind our superior quality, product ingenuity, and exceptional customer experience. Our commitment to our people and their professional development is a recipe for success that has fueled our growth for over 100 years, as one of today’s leading international suppliers of plumbing and water delivery solutions.

Headquartered in Milwaukee, WI, Zurn Elkay Water Solutions Corporation employs over 2800 employees worldwide, working from 24 locations across the U.S., China, Canada, Dubai, and Mexico, with sales offices available around the globe. We hope you’ll visit our website and learn more about Zurn Elkay at

If you’re ready to join a company where what you do makes a difference and you have pride in the work you are doing, talk to us about joining the Zurn Elkay Water Solutions Corporation family!

The Director, Product Marketing leads product marketing strategy and execution for a major multi-product line business unit, with responsibility for defining and communicating the market position of our products to drive growth, differentiation, and customer preference. This position holds a key seat on the Business Unit and Marketing leadership team.

This role owns Product Positioning, turning product strategy and customer insights (VOC) into clear product value propositions, messaging, portfolio and product positioning, commercialization plans, and go-to-market strategies. The Product Marketing Director is responsible for helping drive accelerated operating and financial performance by ensuring products are positioned effectively in the market and by continuously improving commercialization processes and outcomes.

This Leader serves as the critical connection between Marketing and the Business Unit General Manager / Product Management, translating product strategy into differentiated market positioning, commercialization plans, and revenue growth.

This role leads a Product Marketing Manager and also works closely with Channel Marketing, Digital and Social Teams and Marketing Communications (Creative, Copy, and Social) to accelerate growth, strengthen competitive differentiation, and improve commercialization results across the Flow Systems portfolio.

• Lead Business Unit Product Marketing Strategy: Partner with Product Management throughout the new product development process. Lead product marketing strategy and execution for the Business Unit, ensuring alignment with business objectives, growth priorities, and customer needs.

• Define Market Positioning & Portfolio Messaging:Own the Positioning framework for the Drains portfolio, developing differentiated value propositions across customer personas, messaging frameworks, portfolio positioning, and customer-facing narratives.

• Drive Portfolio Growth & Market Expansion: Support portfolio growth by identifying market opportunities, improving market penetration, and strengthening competitive differentiation.

• Understand Market Conditions & Competitive Position:Evaluate market, customer, and competitive analysis to identify growth opportunities, emerging trends, customer needs, and market risks.

• Serve as the voice of the customer:Ensure customer needs and market feedback…