Inside Sales Manager - Motorcycles - North America

Inside Sales Manager - Motorcycles - North America

Join to apply for the Inside Sales Manager - Motorcycles - North America role at Jonathan Lee Recruitment.

Our client is a globally recognised motorcycle brand with real heritage in the UK and internationally. In supporting and further developing their active position within the North America motorcycle sector, we are seeking a new Inside Sales Manager who will be part of the International Business team (America) within this Global Commercial Organisation.

The Inside Sales Manager is responsible for managing and improving the performance of a portfolio of lower‑potential dealers through remote engagement (phone, email, video calls and webinars). The role drives sales of motorcycles, apparel and accessories; enforces the organisations policies and operational standards and ensures seamless integration with the apparel & GMA teams as well as aftersales and marketing to deliver consistent dealer execution and target attainment.

This position focuses on coaching, programme adoption, order/forecast support and performance reporting.

• Own a defined portfolio of lower‑potential dealerships, act as the primary OEM contact for sales, apparel & accessories performance.
• Build and maintain strong relationships with dealer owners, GMs and sales leads via scheduled calls, email outreach and virtual workshops.
• Drive achievement of monthly/quarterly sales targets across motorcycles, apparel and accessories for assigned dealers.
• Create tailored action plans (forecasting, merchandising, promotions, lead management) and track progress through reporting tools.
• Ensure proper credit limit (floorplan) for healthy operations.
• Lead recurring virtual coaching sessions, product training, sales process refreshers and role‑play webinars to raise dealer selling effectiveness and customer satisfaction.
• Provide on‑demand support for quoting, upsell strategies (accessories/apparel) and promotions execution.
• Ensure dealers adhere to OEM policies, MAP policy, dealer environment standards, warranty/after‑sales procedures and reporting requirements;
  Escalate non‑compliance to Head of Sales.
• Collaborate with Regional Sales Managers, National Sales Manager, Apparel & GMA managers, After‑Sales and Marketing to align initiatives.
• Maintain weekly/monthly dashboards showing dealer sales vs target, conversion metrics, inventory & accessory sales rates; recommend, implement and follow‑up corrective actions.
• Use data to prioritise interventions and present results to the Head of Sales.
• Support onboarding of new dealers (first 90‑day plans), including basic systems setup, processes and initial product/apparel merchandising inventory.

• Degree or Masters in marketing or a related business/technical field.
• Over 2‑years’ experience in a similar role and market – ideally automotive/motorcycles.
• Good understanding of the target audiences and customer behaviour/market demands.
• Passion for motorcycling and experience of working with similar product/market groups.
• Candidate should be a USA national.

Ideally based in Milwaukee, this role works alongside an existing North American team with growing sales and closely with the overall global business.

Candidate who are interested in this role should be USA nationals.

• Mid‑Senior level

• Full‑time

• Motor Vehicle Manufacturing and Motor Vehicle Parts Manufacturing

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