Territory Manager; Wisconsin
Listed on 2026-07-08
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Sales
Outside Sales, Business Development, Account Manager, B2B Sales
About Halter
Halter is on a mission to enable farmers and graziers to run the most productive and sustainable operations. Our customers use Halter to free themselves from time‑intensive constraints of conventional practices, allowing them to manage large herds without quad bikes, dogs, or fences. Halter is changing the industry, and talent here gets to solve meaningful problems on a high‑performance culture.
About the roleAs a Territory Manager at Halter, you will drive new business growth and ensure customer success within your designated territory. You will execute sales strategies, build strong relationships, and meet ambitious growth targets, acting as Halter’s on‑the‑ground representative. The role requires a proactive, hands‑on approach and focuses on both expansion and long‑term satisfaction. You will prioritize daily efforts that optimize performance and drive value for customers, working closely with Product, Support, and Customer Onboarding to share field insights.
Your day could involve traveling on horseback, helping customers gather cattle, and attending industry events throughout Wisconsin.
This role covers the entire state of Wisconsin. Frequent travel is required as part of this role.
What your day could look like- Prospecting New Business: Drive to driveways, attend cattle auctions, and meet local livestock associations to build an outbound lead generation pipeline while fielding inbound leads promptly.
- In‑Field Sales: Engage prospects on ranches, share Halter through coffee or roadside chats, and deliver the product value in the field.
- Expanding Existing Opportunities: Identify upsell potential with current customers who may not collar all cattle.
- Hitting Sales Targets: Manage a robust pipeline, qualify leads decisively, and balance present deals with future prospects.
- Customer Account Management: Maintain ongoing relationships, provide support, and ensure satisfaction after the sale.
- Territory Ownership: Own and develop every corner of the territory, building relationships with local, state, and federal stakeholders.
- Customer Onboarding: Ensure the best onboarding experience and smooth transition from sales to implementation.
- Field Learnings & Feedback: Gather and advocate customer feedback to drive product improvements.
- Collaborating with Support Teams: Partner with cross‑functional teams to resolve issues swiftly.
- Attending Industry Events: Generate leads and deepen relationships through demonstrations and networking.
- Contributing to the US Sales Strategy: Work with the broader team to refine and evolve the sales process for the US market.
- Driven Attitude & Communication
Skills:
Results‑driven, motivated, adaptable, and proactive in high‑stakes environments. - Ranching / Cattle
Experience:
Deep knowledge of ranching or cattle operations that enables meaningful conversations with customers. - Sales & Customer Success Expertise: Demonstrated success in creating new business, negotiating value‑based sales, and building long‑term customer relationships.
- Territory Management
Experience:
Proven ability to manage a large territory with balanced focus on sales and customer success, preferably in agriculture or technology. - Problem Solving & Collaboration Ability: Resourceful, quick‑thinking, and effective with cross‑functional teams.
- Willingness to Travel: Frequent travel within the territory to engage clients and prospects.
- Familiarity with precision agriculture or virtual fencing technologies.
- Background in customer‑facing roles within ag‑tech.
- Experience selling SaaS solutions in a B2B environment.
- Annual USD $750 self‑development budget.
- Best‑in‑class health insurance for employees and families.
- 16 weeks paid parental leave for primary caregivers and 8 weeks for secondary caregivers, plus additional parental benefits.
- Unlimited paid annual leave and wellness leave.
- 401(k) with 100% match on the first 3% and 50% match on the next 2% of employee contributions.
- A comprehensive remuneration package that includes salary, benefits, and an employee stock‑ownership plan.
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