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Vehicle Sales Manager - Ford
Job in
Milwaukee, Milwaukee County, Wisconsin, 53244, USA
Listed on 2026-09-21
Listing for:
Lake-Auto-Group
Full Time
position Listed on 2026-09-21
Job specializations:
-
Sales
Director of Sales, Automotive Sales
Job Description & How to Apply Below
Lake Ford is searching for a proven automotive sales leader to take charge of our New Ford Vehicle Sales Department.
We have the inventory, the facility, the team, and the resources. We're looking for the right manager to bring it all together and drive our Ford business to the next level.
This is an opportunity for an experienced automotive Sales Manager or New Vehicle Manager who wants to do more than work a desk. We want someone who will lead from the front, develop people, create accountability, grow market share, and take ownership of the results.
At Lake Ford, you'll have the support and resources of Lake Automotive Group behind you while having a direct impact on the performance and future growth of our Ford operation.
If you're competitive, understand the car business, know how to lead a sales floor, and want an opportunity where your performance can make a difference, we want to meet you.
WHAT YOU'LL BE RESPONSIBLE FORTake ownership of our New Ford Sales Department Increase new Ford retail sales and market share
Establish daily, weekly, and monthly sales objectives
Desk and structure deals while balancing volume and profitability
Lead, coach, train, and motivate our sales consultants
Create a culture of performance and accountability
Manage new Ford inventory, model mix, aging, and days supply
Develop strategies to move aged and overstocked inventory
Monitor the Milwaukee market, competitor pricing, and incentives
Maximize inventory turn and identify sales opportunities
Maintain strong knowledge of Ford products, incentives, rebates, and manufacturer programs
Manage internet leads, appointments, showroom traffic, and customer follow-up Ensure consistent and effective CRM utilization
Monitor lead response times, appointment ratios, closing percentages, and salesperson productivity
Work closely with F&I and dealership leadership
Assist with recruiting, training, and retaining high-performing sales consultants
Maintain an exceptional customer experience throughout the sales processTHE MANAGER WE'RE LOOKING FORWe're looking for someone who:
Has proven automotive retail sales experience
Has previous dealership sales management or leadership experience
Understands how to properly desk and structure automotive transactions
Knows how to lead, coach, and motivate a sales team Understands inventory turn, aging, pricing, and days supply
Knows how to turn leads and showroom traffic into sold customers
Understands the importance of CRM discipline and consistent follow-upUses data and performance metrics to make decisions
Can set clear expectations and hold people accountable
Is comfortable making decisions and taking ownership of the results
Is highly competitive and motivated by growth
Wants to be visible and actively involved on the sales floor
Ford experience is a plus, but it's not a requirement. We're interested in talking with successful automotive sales managers from any franchise who have a track record of producing results.
WHY LAKE FORD?
This is an opportunity to take the leadership role in an established Ford operation with the backing and resources of Lake Automotive Group.
We provide:
Demonstrator (DEMO) vehicle
Strong new Ford inventory
Established customer base Modern dealership environment
Experienced dealership leadership
Resources and support to grow the department
Opportunity to recruit, coach, and develop your sales team Opportunity to directly influence sales volume and market share
Long-term career opportunity within Lake Automotive GroupTHIS IS A POSITION FOR SOMEONE WHO WANTS TO WIN.We're not looking for someone to maintain the status quo.
We want a manager who will look at every lead, every customer, every salesperson, every piece of inventory, and every opportunity and ask:
How do we sell more Fords? If you've been successful in automotive sales management and believe you're ready to take ownership of a New Vehicle Sales Department, Lake Ford may be the opportunity you've been waiting for.
Come help us build Lake Ford into one of the top-performing Ford dealerships in our market.
Apply today. We'd like to talk to you.
The Lake Automotive Group provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy…
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