Visual Content Producer

Title: Visual Content Producer Job Code: 8341DG - Digital Graphics Specialist Employee Group: Civil Service Full/Part Time (FTE): Full-Time (100%)
Regular/Temporary: Regular

Priority Review Deadline: 8/27/2026

The Visual Content Producer serves as the primary multimedia storyteller and visual content creator for the College of Science and Engineering (CSE). This position produces high-quality photography, video, motion graphics, and multimedia content that supports student recruitment, research visibility, alumni engagement, reputation building, and institutional priorities.

The Visual Content Producer collaborates with writers, social media professionals, designers, marketers, faculty, students, staff, and college leaders to tell compelling visual stories about the people, discoveries, experiences, and impact of CSE. The position manages projects from concept through final production and prepares content for use across websites, social media, digital advertising, presentations, events, and other communications channels.

Success in this role requires creativity, technical production expertise, visual and narrative storytelling ability, strong project management skills, and the ability to make people feel comfortable in front of a camera. The position must be able to work effectively in laboratories, classrooms, events, and other dynamic or highly technical environments while following applicable safety, accessibility, privacy, and permissions requirements.

• Location:
  
  Twin Cities Campus, University of Minnesota
• Work Environment:
  Hybrid

• Monday-Friday, 8 a.m.
  
  -4:30 p.m.
• Minimum of three days per week in the office, with Monday and Wednesday expected as on-campus collaboration days
• Up to two days per week remote, consistent with department and University policies and production needs
• Regular on-campus and on-location work is required for photography, filming, events, and other assignments
• Occasional evening or weekend work may be required to cover events, meet production deadlines, or support time-sensitive college initiatives

Please note, this position is not eligible for H-1B or Green Card sponsorship. This position does not offer a STEM OPT training program.

• Plan, script, storyboard, film, and edit video content that supports the college's communications, marketing, and storytelling objectives.
• Produce feature videos, student and alumni profiles, faculty spotlights, research stories, promotional content, short-form social video, and event coverage.
• Manage video projects from initial concept and preproduction through filming, editing, review, and final delivery.
• Operate professional cameras, lighting, audio, and related production equipment in studio and field environments.
• Interview and direct students, faculty, staff, alumni, and other participants, helping individuals with varying levels of on-camera experience feel comfortable and communicate effectively.
• Translate scientific, technical, and academic subjects into visual stories that are accurate, accessible, and engaging.
• Edit video using industry-standard software and production workflows.
• Create platform-specific content optimized for websites, social media, digital advertising, presentations, events, and other distribution channels.
• Develop and maintain production schedules, coordinate logistics, and manage stakeholder reviews and approvals.
• Maintain organized project files and follow established procedures for storage, backup, and archiving.

• Photograph college events, laboratories, classrooms, student experiences, research activities, facilities, portraits, and institutional milestones.
• Produce high-quality editorial, environmental, documentary-style, and promotional photography for print and digital use.
• Edit, color-correct, caption, and optimize photography for a range of communications channels and formats.
• Collaborate with communications colleagues and partners across CSE to proactively identify visual storytelling opportunities.
• Manage permissions, releases, captions, credits, and related information associated with photography and multimedia content.
• Organize and maintain searchable photo and multimedia archives that support immediate and long-term institutional storytelling needs.
• Develop metadata, naming, storage, and retention practices that make visual assets easy to locate and appropriately reuse.
• Create visual content that authentically represents the breadth of the CSE community, its work, and its mission.

• Create motion graphics, animated visual elements, title sequences, lower-thirds, data visualizations, and other enhancements for multimedia projects.
• Develop graphics and visual treatments specifically for video, social media, web, presentations, and digital advertising.
• Collaborate with the Creative & Brand Lead to ensure multimedia…