Sales Manager
Listed on 2026-02-17
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Hospitality / Hotel / Catering
We’re Sonesta International Hotels. The 8th largest hotel company in the U.S.—and growing fast.
An epic blend of full-service and focused hotels in major cities, Sonesta’s uniquely diverse portfolio of owned, managed, and franchised properties makes us everywhere you want to be. Driven by the human side of hospitality, we deliver service with passion, loyalty with purpose, and experiences that truly connect.
Together We Thrive
—bringing quality, value, and amazing hospitality to every guest, every stay, across 1000+ properties in eight countries and counting.
The Sales Manager (SM) executes the sales strategy of the hotel, as defined by the Director of Sales, to ensure that occupancy, average daily rate and market share goals are achieved. This includes creating and implementing specific account and/or segment based sales strategies and tactical plans. Production results will be monitored and adjusted to current market conditions to stay nimble and react advantageously to competitors.
The SM will work directly with the DOS and the Regional leadership team to identify specific extended stay strategies and tactics to drive revenue according to the hotel’s seasonal demand.
The Sales Manager sets the tone for Sonesta’s Culture of Caring. We expect Sales Managers to focus on creating amazing moments for guests and team members and dig deep to find ways to create success for the team.
The Sales Manager is responsible for supporting the Area Director of Sales & Marketing with the development and implementation of the total sales and marketing strategy for the Royal Sonesta Minneapolis Downtown. They will also be responsible for growing existing accounts and generating new business in order to maximize revenue and profits, and to improve the hotels' performance in the marketplace.
Sonesta managers are charged with providing strategic vision, ensuring tactical execution, and actively support their department to achieve the company’s revenue and profitability goals and objectives.
The ideal candidate has a passion for building and motivating teams that achieve results. Sonesta managers are guest-focused (both internal and external), achievement-oriented leaders.
Operational / Functional- Develop new accounts, maintain existing accounts, and implement sales strategies to achieve revenue goals and maximize profits for the hotel while maintaining guest satisfaction.
- Achieve budgeted revenues, sales goals, and maximize profitability within all areas of responsibility.
- Participate in the preparation of the annual departmental operating budget, the hotel sales and marketing plan, the annual and monthly forecast, and other assigned financial plans which support the overall objectives of the hotel.
- Develop a complete knowledge of company sales policies and SOP’s and ensure knowledge of and adherence to those policies by the sales team.
- Develop and maintain market awareness to ensure ability to predict revenue opportunities, develop marketing plans and set new proactive strategies.
- Prepare and present effective and persuasive presentations to prospective clients.
- Maintain and develop networking opportunities through active participation in community and professional associations, activities and events.
- Attend trade shows and major market events locally and nationally to promote new business and increase sales for the hotel.
- Promote teamwork and quality service through daily effective communication and coordination with other departments.
- Perform any other job-related duties as assigned.
- Develop business plans, monitor the competition and market trends to maximize market share, guest satisfaction, profitability and employee engagement.
- Engage with guests and customers, obtain feedback and ensure guest expectations are always met and exceeded.
- Be a champion for the property by actively promoting the brand, being involved in the local community and building genuine and lasting relationship with local businesses, officials and various stakeholders.
- Achieve budgeted revenues, control labor and maximize profitability.
- Work with Sales Team to develop…
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