Senior Manager, GTM Systems & Tools

Position

Senior Manager, GTM Systems & Tools

Eagan, MN (Hybrid) and Seattle, WA (Hybrid)

Leads CRM and GTM systems infrastructure for IB Legal, owning Salesforce and the broader sales productivity tool chain (e.g., Outreach, Coach
360). This role is responsible for system design, governance, and consolidation across legacy platforms, as well as overseeing reporting infrastructure (Tableau) to ensure consistent, actionable insights across the business.

• GTM Systems Ownership
  • Own Salesforce configuration, governance, and performance
  • Manage and optimize the broader GTM tool stack (e.g., Outreach, Coach
    360, and related tools)
  • Evaluate and consolidate tools across legacy systems to improve efficiency and reduce redundancy
• System Design & Workflow Enablement
  • Design and implement workflows for pipeline management, quoting, and reporting
  • Support Revenue Cloud implementation and quoting processes
  • Ensure systems align with GTM processes and operating cadences
• Data & Reporting Infrastructure
  • Oversee Tableau reporting and dashboard development across the revenue organization
  • Ensure consistency and reliability of reporting across pipeline, forecasting, and performance metrics
  • Partner with analytics and Rev Ops teams to improve data visibility and insight generation
• System Governance & Performance
  • Ensure data integrity, system reliability, and user adoption across tools
  • Establish governance standards for CRM and GTM tools
  • Support system convergence across legacy business units

• Salesforce implementation and quoting workflows
• Consolidation of GTM tools across legacy platforms
• Building a consistent reporting and analytics layer across the business
• Improving sales productivity through better tooling and workflows

• 5+ years in Salesforce, Rev Ops systems, or GTM technology roles
• Strong experience managing CRM and sales productivity tools
• Strong experience partnering with technical teams to ensure business requirements are implemented efficiently and effectively
• Experience with Tableau or similar BI tools
• Experience with Revenue Cloud / CPQ preferred

• Unified and scalable GTM systems infrastructure
• High adoption and effective use of sales productivity tools
• Reliable, consistent reporting across the revenue organization
• Reduced tool fragmentation and improved operational efficiency

Internet Brands is an equal opportunity employer, and we welcome applicants from all backgrounds. We comply with all applicable laws and regulations, including the City of Los Angeles Fair Chance Initiative for Hiring Ordinance (FCIHO).