Senior Manager, Customer Data and Marketing Analytics

Customer Data Domain Leadership & Governance

Own the customer data domain end to end across enterprise systems, including hierarchies, entity structures, legal and tax attributes, segmentation, and relationship mapping

Set enterprise standards, definitions, and policies; lead governance forums and serve as the decision authority for prioritization across systems, businesses and product brands

Partner with Master Data Management and businesses on golden customer record adoption, quality rules, survivorship logic (which source wins when data conflicts), and system integrations

Manage the customer data backlog spanning quality fixes, onboarding and validation, and integration work

Define and monitor data quality KPIs, lead root cause analysis, and drive continuous improvement

Ensure GDPR and other applicable privacy compliance, including classifications and access controls, in partnership with Privacy and Legal

Lead change management for customer data and measurement processes

Coordinate across business segments & functions with Data Stewards and Data Governance on definitions, lineage, and golden record adoption

Apply systems thinking to optimize the end-to-end flow of customer data across platforms, domains, and business processes

Implement the enterprise marketing analytics strategy, partnering with business units on measurement plans across brands

Lead initiatives to improve marketing ROI by advancing investments to outcomes (leads, revenue, and efficiency)

Develop consistent attribution and incrementality frameworks; establish ROI measurement standards and experimentation approaches

Synthesize cross-channel performance data into actionable recommendations for media allocation, experience optimization, and lead management programs

Develop and maintain dashboards and performance reporting for stakeholders from tactical teams to C-suite executives using tools such as Power BI or Tableau

Partner with agencies for clear planning, reporting, and insights; continuously improve campaign performance, targeting, and measurement rigor

• Bachelors degree in Business, Marketing Analytics, Data Science, or a related field
• Ideally 10+ years of progressive experience in data management, analytics, business analysis, performance marketing, media planning/buying, or related roles
• 5+ years of direct experience with customer data, Master Data Management, and/or data governance in enterprise environments
• Experience leading cross-functional initiatives and influencing senior stakeholders
• Familiarity with data governance tooling (catalogs, lineage, quality platforms)
• Working knowledge of cloud data warehouses (Snowflake, AWS, Azure) and database systems with the ability to collaborate effectively with technical teams
• Familiarity with GDPR & global regulations that govern customer data
• Proven expertise in marketing measurement and analytics, including experimentation, funnel diagnostics, incrementality, and translating insights into decisions
• Experience developing attribution frameworks and ROI standards across paid media and digital experiences (programmatic, paid social/search as applicable) with working knowledge of traditional channels
• Proven ability to lead cross-functional initiatives, influence stakeholders, and drive organizational change

• A dynamic global reach with diverse operations around the world that will stretch your abilities, provide plentiful career opportunities, and allow you to make an impact every day
• nVent is a leading global provider of electrical connection and protection solutions. We believe our inventive electrical solutions enable safer systems and ensure a more secure world. We design, manufacture, market, install and service high performance products and solutions that connect and protect some of the world's most sensitive equipment, buildings and critical processes. We offer a comprehensive range of systems protection and electrical connections solutions across industry-leading brands that are recognized globally for quality, reliability and innovation.
• Our principal office is in London and our management office in the United States is in Minneapolis. Our robust portfolio of leading electrical product brands dates back more than 100 years and includes nVent CADDY, ERICO, HOFFMAN, ILSCO, SCHROFF and TRACHTE. Learn more at
• Commitment to strengthen communities where our employees live and work
• We encourage and support the philanthropic activities of our employees worldwide
• Through our nVent in Action matching program, we provide funds to nonprofit and educational organizations where our employees volunteer or donate money
• Core values that shape our culture and drive us to deliver the best for our employees and our customers. We're known for being:
• Innovative & adaptable
• Dedicated to absolute integrity
• Focused on the customer first
• Respectful and team oriented
• Optimistic and energizing
• Accountable for performance
• Benefits to support the lives of our employees
• Pay Transparency…