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Lead Analyst Insights

Job in Minneapolis, Hennepin County, Minnesota, 55400, USA
Listing for: Jobtailor
Full Time position
Listed on 2026-09-07
Job specializations:
  • IT/Tech
    Data Analyst, Digital Marketing
Salary/Wage Range or Industry Benchmark: 90000 - 130000 USD Yearly USD 90000.00 130000.00 YEAR
Job Description & How to Apply Below
Position: Lead Analyst – Performance & Insights
  • Engage directly with one of Roundel's largest, multifaceted clients
  • Show how media investments are performing and driving the client's overall business at Target
  • Identify ways to optimize and grow the client's media investment
  • Bring innovation to clients
  • Elevate clients' understanding of the Target guest
  • Serve as a strategic data and media expert and critical thought partner
  • Support vendor, merchandising, and marketing priorities
  • Partner closely with the Sales organization in a matrixed environment
  • Report to a Senior Manager, Performance and Insights
  • Travel frequently to support local clients
  • Perform duties that may change due to business needs
Requirements
  • Minimum 7 years of proven digital media analytics or consulting, marketing experience, or equivalent experience engaging directly with clients
  • Strong analytical skills to uncover performance drivers and communicate findings and recommendations clearly and concisely
  • In-depth understanding of the digital media marketplace
  • Proven experience with incrementality and multi-touch attribution methodologies
  • Ability to operate in a matrixed environment, including close partnership with the Sales organization
  • Methodical, well-organized, and detail-oriented
  • Passion to drive results and thrive in an ambiguous environment
  • Excellent written and verbal communication skills
  • Advanced knowledge of Microsoft Excel and Power Point
  • Experience with data visualization tools such as Domo, Data Studio, and Tableau
  • Experience with web analytics tools such as Adobe Analytics, Google Analytics, and Webtrends
  • Preference for candidates based in Chicago, New York City, Atlanta, Los Angeles, or Minneapolis
  • Ability to travel frequently to support local clients
  • No relocation offered
  • Work duties cannot be performed outside of the country of the primary work location, unless otherwise prescribed by Target
Core Competencies

Demonstrates expertise in digital media analytics and consulting, with a strong focus on performance optimization and client engagement. Proficient in data visualization and web analytics tools, with excellent communication skills to convey insights effectively.

Highest-signal resume keywords
  • Digital Media Analytics
  • Incrementality Methodologies
  • Multi-Touch Attribution
  • Data Visualization Tools
  • Web Analytics Tools
Hard Skills
  • Digital Media Analytics
  • Incrementality Methodologies
  • Multi-Touch Attribution
  • Data Visualization
  • Web Analytics
  • Analytical Skills
  • Microsoft Excel
  • Microsoft Power Point
Soft Skills
  • Analytical Skills
  • Detail-Oriented
  • Organizational Skills
  • Communication Skills
  • Results-Driven
Industry Keywords
  • Digital Media Marketplace
  • Client Engagement
  • Matrixed Environment
  • Performance Drivers
  • Marketing Priorities
Tools & Technologies
  • Domo
  • Data Studio
  • Tableau
  • Adobe Analytics
  • Google Analytics
  • Webtrends
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