Sr. Analyst, Affiliate Marketing

About Ovative Group

Ovative Group is an independent, full‑funnel media, measurement, and creative firm. Leveraging our deep industry expertise, we help brands like Best Buy, Domino's, American Eagle, The Home Depot, Post, Disney, Tumi, Michael Kors, Boost Mobile, and United Health Group transform their media and measurement programs. The result? Profitable growth that speaks for itself.

At Ovative, we don’t just track data; we redefine success. Our proprietary Mar Tech platform, EMRge helps businesses transform marketing into a driver of sustainable growth. Powered by Enterprise Marketing Return (EMR), our differentiated approach to holistic media buying, planning, and measurement makes EMRge the first Mar Tech platform to measure businesses holistically. We’re all about raising the bar every day, and our work has been recognized by Digiday, Google, Inc. 5000,

USA Today, and Search Engine Land.

The Senior Analyst of Affiliate Marketing position is an opportunity for an experienced candidate to take on an early‑stage, leadership role in a fast‑growing company. The ideal candidate demonstrates great critical and analytical thinking, a solid understanding of affiliate and partnership marketing, and is motivated by driving results for our clients. This role will help Ovative continue its journey toward measuring and optimizing to the true enterprise impact, not just e‑commerce outcomes.

• Affiliate strategy & thought leadership:
• Act as a subject‑matter expert for affiliate strategies by continually evolving Ovative’s approach to best practices, managing planning and execution tools, and staying on top of emerging trends.
• Develop and drive forward affiliate strategies and roadmaps aligned with client program growth goals.
• Understand and find synergies across affiliate within the client mix in partnership with other team members.
• Thirst to find new and unique partnerships to drive forward client goals and initiatives.
• Performance media management & execution:
• Lead day‑to‑day management and optimization of affiliate marketing campaigns with exceptional execution; including planning, prioritization, and execution of campaign and roadmap tactics.
• Strategic partner identification, recruitment, activation, and optimization.
• Analyzing program performance and actioning on data and insights.
• Publisher agreements, billings, transaction inquiries, and compliance.
• Test ideation, planning, and management.
• Partner with our in‑house measurement team to develop industry‑leading measurement capabilities.
• Create proactive communications and POVs for internal teams and clients regarding affiliate opportunities and other digital media topics.
• Vet and partner with new publishers, develop relationships with existing publishers, and foster strategic relationships with key publishers and tools that accelerate the channel.
• Client relationship management:
• Seek to understand the client’s business/industry and how their work connects to the broader project and client goals.
• Lead development and delivery of client‑facing solutions, including clearly defining program objectives, tactics, and KPIs.
• Develop and deliver client communication.
• Build strategies for clients and lead tactical planning and execution.
• Effectively manage & grow client relationships and establish trust and credibility.
• Strive to be the best interaction of the client’s day.
• Team leadership and employee development:
• Manage work independently with initial direction from manager.
• Regularly speak up, ask questions, and express your POV.
• Train and support new Ovative team members.
• Foster a culture of open communication and 360‑degree feedback.

• 2+ years of experience directly responsible for enterprise‑level digital media programs.
• Exceptional attention to detail paired with the ability to execute quickly & thoughtfully.
• Proactive and able to develop rapport and positive working relationships with team members, clients, and publishers.
• Solid analytical background demonstrating the ability to understand business problems, analyze trends, draw conclusions, and make actionable recommendations.
• Proven track record of success driving strong positive…