Cust Activation Manager; Shopper Mktg

Cust Activation Manager (Shopper Mktg)私たちがしていること

Kenvueで、日常のケアの並外れた力を実感します。100年以上にわたる伝統を基盤に、科学に根ざした当ホテルは、ニュートロジーナ®、アヴェーノ®、タイレノール®、リステリン®、ジョンソンズ®、バンドエイド®など、すでにお馴染みのアイコニックなブランドを展開しています。科学は私たちの情熱です。ケアは私たちの才能です.

私たちのグローバルチームは~22,000人の優秀な人々で、すべての声が重要で、すべての貢献が評価される職場文化を持っています。私たちは洞察に情熱を注いでいます。 革新とお客様に最高の製品を提供することに取り組んでいます。専門知識と共感力を持つKenvuerであることは、毎日何百万人もの人々に影響を与える力を持つことを意味します。私たちは人を第一に考え、熱心に気を配り、科学で信頼を勝ち取り、勇気を持って解決します。そして、素晴らしい機会があなたを待っています!私たちと一緒に、私たちの、そしてあなたの未来を形作りましょう。詳細についてはhereをクリックしてください。

Sr Customer Activation Manager

North America, United States, Minnesota, Minneapolis

ハイブリッド

The Customer Activation Manager (Shopper Marketing) is responsible for executing retailer shopper marketing and online and digital marketing programs, gathering and translating ideas into profitable campaigns, analyzing program effectiveness, and collaborating with the corporate marketing team to maximize initiatives and develop new ones.

• Develop and implement digital marketing strategies to drive online traffic and engagement
• Manage and optimize digital advertising campaigns across various platforms
• Analyze data and metrics to track performance and make data-driven decisions
• Collaborate with cross-functional teams to ensure brand consistency and alignment with business goals
• Stay current with industry trends and best practices to continuously improve digital marketing efforts
• Develop and implement innovative internet marketing strategies to optimize the online user experience, increase marketing effectiveness, and improve customer satisfaction
• Lead and manage digital marketing programs including search optimization, affiliated marketing, social networking, and viral marketing
• Collaborate with cross-functional teams to translate ideas into profitable, promotional marketing campaigns
• Analyze program effectiveness and utilize findings to enhance market site performance
• Drive the development of new marketing initiatives in alignment with corporate marketing goals

• Minimum 8-10 years of proven experience in managing shopper marketing & digital marketing programs
• University/Bachelors Degree or Equivalent in Marketing or related field
• Proven track record of successfully managing digital marketing campaigns
• Strong analytical skills and ability to interpret data to drive strategy
• Excellent communication and collaboration skills

• Demonstrated success in guiding business partners through the design process
• Sales Organization Experience
• Ability to conceptualize across multiple platforms and drive innovative solutions
• Excellent visual, written, and oral communication skills
• In-depth knowledge of design and cultural trends
• Experience in Consumer Package Goods industry (specifically in the beauty category)
• Proficiency in leveraging design thinking in a tactical business…