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Director of Direct Marketing — Credit Card

Job in Minneapolis, Hennepin County, Minnesota, 55400, USA
Listing for: Us Bank
Full Time position
Listed on 2026-09-10
Job specializations:
  • Marketing / Advertising / PR
    Marketing Management
  • Management
Salary/Wage Range or Industry Benchmark: 193000 - 227000 USD Yearly USD 193000.00 227000.00 YEAR
Job Description & How to Apply Below
Position: Director of Direct Marketing — Credit Card Growth

U.S. Bank is seeking a strategic Head of Direct Marketing for the Credit Card division to drive customer growth through innovative direct channels across the United States.

You will own audience acquisition, utilize AI-enabled targeting, and optimize the full marketing funnel to maximize portfolio profitability. The role demands extensive banking experience, proven leadership, and a track record in managing multi-channel campaigns across paid search, social, email, and direct mail.

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