Marketing Specialist
Listed on 2026-09-14
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Marketing / Advertising / PR
Digital Marketing, Marketing Communications, PR / Communications, Marketing Strategy
Department: Marketing / Business Development
Location: Minneapolis, MN
Hours: Full Time
Why AncoatsAncoats is a construction management firm grounded in simplicity and built with trust. We are builders, but service is our product - and the experience we create for clients is what sets us apart. We want to be more than a construction partner; we want to be the team clients trust to help them grow, solve problems, and create spaces that support their mission.
As Ancoats continues to grow, we are looking for people who want to help build something with us - people who take the lead from every seat, stay curious, own their commitments, and care deeply about the quality of the work and the relationships behind it.
Why This Role MattersHow Ancoats shows up in the market matters. Our pursuits, digital presence, industry engagement, and market positioning shape the experience clients and partners have with us before we ever start a project. Done well, marketing creates clarity, builds confidence, and reinforces the trust our teams work to earn every day.
We are looking for a Marketing Specialist who is strategic and thoughtful, not simply task-oriented. This person will bring creativity to what we do today, challenge us to communicate more clearly and simply, and help elevate the Ancoats brand with intention, consistency, and a strong understanding of what matters to our customers.
This role sits at the intersection of marketing, business development, and pursuit strategy. You will work closely with leadership, preconstruction, operations, and project teams to turn our experience, people, and ideas into compelling stories and market-facing experiences. The right person will take initiative, dig into the details, and move work forward without waiting to be told.
Job SummaryThe Marketing Specialist is responsible for helping shape and execute how Ancoats presents itself to clients, partners, and the broader market. This role combines strategic thinking, strong writing and design judgment, digital marketing ownership, and hands‑on execution. The ideal candidate sees the bigger picture, brings new ideas forward, learns what matters to the audience, and translates strategy into clear, polished work that builds confidence in the Ancoats brand.
Key Responsibilities Pursuits and Strategic Marketing- Provide strategic input on pursuits, helping teams understand what matters most to the client and identify the right story, differentiators, themes, and positioning.
- Lead the development of thoughtful pursuit materials, presentations, interview content, and qualification packages that translate technical information into clear, compelling client-focused narratives.
- Partner with leadership, preconstruction, and project teams to improve the quality, consistency, and creativity of how Ancoats competes for work.
- Build and improve pursuit tools, templates, and processes that make the work simpler and more consistent while keeping each response tailored and intentional.
- Lead the day-to-day stewardship and evolution of the Ancoats brand across social media, website content, digital marketing, presentations, and other external touchpoints.
- Own a structured content calendar and bring fresh creative thinking to content that highlights our people, projects, expertise, culture, and point of view while maintaining a clear, consistent brand.
- Manage website content to keep it current, relevant, and aligned with business priorities; identify opportunities to strengthen the user experience.
- Track engagement and digital performance to improve content and channel strategy, while maintaining organized brand assets, photography, project stories, and reusable marketing materials.
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