Marketing Manager

Xcel Energy(NASDAQ:XEL) is a leading energy provide rand Fortune 500company,dedicated toserving millions of electricity andnaturalgascustomersacross eight states:

Minnesota, Colorado, Wisconsin, Michigan, North Dakota, South Dakota,New Mexicoand Texas.

We make energy work better forourcustomers, helping them thrive every day. That means always raising the bar-delivering better service and providing more reliable, resilient,and sustainable energy.

Xcel Energy is a place where you’ll have opportunities to grow, expand your skills, and help lead the clean energy transition. We offer meaningful rewards, recognition, and support to help you build your career and make an impact - both on the job and beyond. Most importantly, it means you’ll be joining a company that knows employees are the driving force behind its success and is committed to helping you be your best.

Xcel Energy supports a hybrid work model to enable collaboration and flexibility. Many roles are expected to work onsite three days per week (Tuesday–Thursday); however, work location expectations vary based on role, team, and business needs.

Lead assigned marketing strategy and execution for the Customer Energy and Transportation Solutions group, supporting development of marketing strategy and execution for new/market transformation products and mature products. Drive understanding of business priorities and report on marketing results. Utilize customer insights, data and internal relationships to increase product awareness and participation. Customer

• Synthesize program portfolio team inputs to support development of engaging marketing strategies and annual plan for new/market transformation and mature products. Perform customer segmentation analysis and distill product value propositions to develop product bundles.
• Understand customers using internal and external data to determine customer preferences..
• Track and report on assigned budget and KPIs.
• Support product awareness research.
• Identify product and customer experience improvement recommendations.

Bachelor's degree in Marketing, Communications, Advertising or related field.

• 5 years marketing experience OR a combination of sales and marketing.
• 2 years of experience in one or more of the following: program, product or brand management.
• Demonstrated knowledge of brand, advertising, and promotion principles and tactics.
• Peer leadership with excellent communication skills and proven results.

• MBA
• Customer research experience
• Market intelligence mining
• Experience using AI

Our culture is grounded in shared values and employee commitments that guide how we work, support one another, and grow together.

Connected, Committed, Trustworthy, Safe

• Work that makes a difference
• A team you can count of
• Opportunities to grow
• Rewards that help you thrive

Xcel Energy provides jobapplicantsreasonable accommodations for disabilities throughout the application process. If youare in need ofanaccommodationto complete the application process, now or at any time in the future, please complete the Applicant Accommodation Request Form.

Non-Bargaining The anticipated starting base pay for this position is: $85,000.00 to $ per year This position is eligible for the following benefits:
Annual Incentive Program, Medical/Pharmacy Plan, Dental, Vision, Life Insurance, Dependent Care Reimbursement Account, Health Care Reimbursement Account, Health Savings Account (HSA) (if enrolled in eligible health plan), Limited-Purpose FSA (if enrolled in eligible health plan and HSA), Transportation Reimbursement Account, Short-term disability (STD), Long-term disability (LTD), Employee Assistance Program (EAP), Fitness Center Reimbursement (if enrolled in eligible health plan), Tuition reimbursement, Transit programs, Employee recognition program, Pension, 401(k) plan, Paid time off (PTO), Holidays, Volunteer Paid Time Off (VPTO), Parental Leave

Benefit plans are subject to change and Xcel Energy has the right to end, suspend, or amend any of its plans, at any time, in whole or in part.

In any materials you submit, you may redact or remove age-identifying information including but not limited to dates of school attendance and graduation.

You will not be penalized for redacting or removing this information.

Final date to receive applications: 10/05/26

EEO is the Law (PDF) | Equal Opportunity Statement (PDF) | Employee Rights (PDF)

All Xcel Energy employees and…