Manager, Sales Strategy & Execution

• Compensation: USD 115000 - USD 130000 - yearly

At
Link Snacks
, we show up hungry, roll up our sleeves, plaid or otherwise, and dive straight into the hard work. We don’t hide from challenges; we hunt them down. We push harder, move faster, and take the kinds of big swings that built this business in the North Woods of Wisconsin four decades ago.

We’re everyday people who deliver extraordinary results. Innovation, creativity, and urgency aren’t buzzwords, they’re expectations. And just like the real protein snacks we make across our global house of brands:

Jack Link’s® ,Lorissa’s™ Organic Snacks,Golden Island®,BiFi®,Peperami®and KOOEE!® to name a few, there’s nothing artificial about us. What you see is exactly what you get: humble, gritty, passionate people who show up every day ready to not just be a participate in the meat snack industry that the Link Family created, but to move faster, innovate harder and keep raising the bar so high, the rest of the world needs a ladder just to see it.

Dominating this space across the world takes a team. A team that runs together, succeeds together, and celebrates together. A team that’s full of relentless energy and spirit that can only be fueled by one thing: a fist full of our delicious meat snacks.

Real Meat Protein. Real People. Real Results. THAT is Link Snacks.

JOB SUMMARY

The Manager, Sales Strategy & Execution supports the development and activation of Link Snacks’ commercial strategy across U.S. retail channels. This role is responsible for turning insights into action by building customer-ready tools, supporting assortment and merchandising strategies, optimizing pricing and promotional plans, and ensuring strong execution at the shelf.

The ideal candidate is an analytical, organized, and collaborative CPG professional with hands‑on experience in sales analytics, category insights, and/or sales planning. Experience with MAPS fundamentals—Merchandising, Assortment, Pricing, and Shelving—is a strong advantage.

KEY RESPONSIBILITIES

Sales Strategy Support

• Support the creation of annual and quarterly sales strategies, in assigned channels, by analyzing category trends, pricing landscapes, product mix, merchandising opportunities, and retailer shelving standards.
• Translate go-to-market strategies into customer‑specific selling stories that highlight Link Snacks’ strengths in assortment
  , shelf placement
  , pricing
  , and merchandising execution
  .
• Assist with customer planning processes, including JBP preparation, promotional calendar planning, pricing updates, and sales readiness materials.
• Build customer sell‑in decks with a focus on recommendations across Merchandising, Assortment, Pricing, and Shelving (MAPS) to drive incremental growth.
• Develop sales tools such as planogram guidance, assortment recommendations, launch playbooks, distribution trackers, and merchandising execution scorecards.
• Partner with Sales and Category Management to ensure new item launches include optimal shelf placement, display opportunities, and clear pricing guidance.

Performance Reporting & Analytics

• Maintain weekly/monthly dashboards tracking distribution, velocity, promotion lift, shelving compliance, pricing competitiveness, and planogram execution.
• Conduct analysis to identify gaps in assortment, shelf placement, and merchandising execution at the customer level.
• Partner with RGM to analyze price‑pack architecture, evaluate promotional ROI, and assess price elasticity within the meat snacks category.

Cross‑Functional Collaboration

• Collaborate with Category Management to build retailer‑specific MAPS recommendations that drive category growth and align with retailer strategies.
• Work with Sales Planning and Supply Chain to ensure execution readiness for promotional windows, resets, seasonal merchandising, and major new item launches.
• Partner with Marketing and Innovation teams to prepare customer‑facing materials for new products, packaging updates, and pack‑size/price architecture enhancements.

Process & Capability Building

• Help standardize key commercial processes including MAPS frameworks, performance score carding, and trade promotion workflows.
• Provide training…