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CRM & Data Strategy Lead — Salesforce & Lifecycle Marketing
Job in
Medina, Hennepin County, Minnesota, USA
Listed on 2026-08-03
Listing for:
Rockler Woodworking and Hardware
Full Time
position Listed on 2026-08-03
Job specializations:
-
Marketing / Advertising / PR
CRM Systems & Management
Job Description & How to Apply Below
Rockler Woodworking and Hardware seeks a CRM Manager to lead the CRM and Data team, owning Salesforce and driving data-driven customer insights across lifecycle marketing. You will partner with Marketing, Ecommerce, Merchandising, IT and Retail Operations to create personalized customer journeys and improve loyalty and CLV.
The role emphasizes governance of customer data, audience segmentation, and reporting frameworks, with the goal of strengthening engagement across channels and optimizing
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