Business Card Product Director

Summary

The Business Card Product Director has leadership responsibility for business card portfolio management, including analytical evaluation, strategy development, program execution, and profit optimization.

• Lead the business credit card business, designing and executing product strategies to drive growth and profitability.
• Develop long‑term strategic plans, set business targets, budgets, and KPIs for the portfolio, and ensure they are achieved.
• Align strategy and product roadmap with senior leadership and company‑wide goals.
• Oversee the development of new and innovative business credit card and expense management products, features, and benefits to meet evolving customer needs and drive profitability.
• Drive innovative solutions by researching emerging trends and customer behaviors, ensuring alignment with brand strategy.
• Work with design and tech teams to enhance customer experience and digital engagement for credit cardholders.
• Develop strategies for acquiring new customers while ensuring retention of existing ones.
• Lead a cross‑functional team of partners (marketing, analytics, technology, credit risk) to drive customer acquisition campaigns and promotions.
• Manage acquisition strategies in partnership with sales teams and identify external partners to attract new customers.
• Establish loyalty programs and incentives that enhance customer engagement and satisfaction.
• Leverage customer data and insights to improve the value proposition and customer experience.
• Ensure all credit card products comply with relevant regulatory requirements, internal policies, and industry standards.
• Develop and monitor risk management frameworks, including credit risk, fraud prevention, and operational risk.
• Monitor portfolio performance and adjust credit policies to mitigate risk and maintain a healthy portfolio.
• Lead and mentor a team of product managers, collaborating with cross‑functional partners such as analysts, marketers, and risk managers.
• Foster a culture of high performance, collaboration, and innovation within the team.
• Manage team performance, career development, and training initiatives to build a motivated, high‑functioning team.
• Oversee the financial performance of the business credit card portfolio, including revenue generation, cost management, and profitability.
• Monitor operational metrics such as customer acquisition costs, utilization rates, and charge‑off rates to optimize performance.
• Report regularly to senior management on key performance indicators (KPIs), financial results, and strategic initiatives.
• Develop and manage relationships with key external partners, including payment networks, fintech companies, third‑party vendors, and credit bureaus.
• Negotiate favorable terms with external partners to enhance product offerings and drive customer acquisition.
• Other duties as assigned.

• Bachelor’s degree with 10+ years of credit card related oversight and experience.
• Experience working with other third‑party credit card partners.
• Demonstrated experience in product development, business case development, strategic planning, project management, and tactical implementation.

• Master’s degree.
• Experience with business credit card products and mobile banking apps.
• Familiarity with emerging trends in the fintech and payments industry.
• Knowledge of machine learning or AI applications in credit risk management.
• Strong leadership and team management skills.
• Excellent strategic thinking and decision‑making abilities.
• Deep knowledge of business credit card products and financial services.
• Strong financial acumen and ability to drive profitability.
• Effective communication and stakeholder management skills.
• Ability to work in a fast‑paced, high‑pressure environment.
• Knowledge of regulatory requirements related to business credit, such as the CARD Act, Dodd‑Frank, and CFPB guidelines.
• Proven experience in developing and managing financial products for business customers.
• Strong understanding of credit risk, financial analysis, and regulatory compliance in the credit card industry.
• Experience with product innovation, customer acquisition strategies, and digital transformation in the payments space.

$155,000 - $255,000 Annual Salary
Actual compensation varies based on factors such as location, experience, and education. Eligible for incentive compensation and a comprehensive benefits package including health insurance, wellness program, life and disability insurance, retirement savings plan, paid leave, and paid time off (PTO).

Huntington is an Equal Opportunity Employer.