School Director

Executive Director:
Primrose School of Minnetonka

The Executive Director is responsible for driving overall school success, with strong emphasis on enrollment growth, family experience, and operational excellence. This leader is highly strategic, results-oriented, and thrives in a fast-paced environment, balancing big-picture thinking with decisive action.

• Own and drive enrollment strategy
  , ensuring consistent pipeline growth and full classroom capacity
• Lead tours with confidence and urgency, converting prospects into enrolled families
• Analyze enrollment trends and adjust strategies quickly to meet targets
• Partner with marketing to execute local campaigns, community outreach, and lead generation initiatives
• Deliver measurable, short-term results while building sustainable long-term growth

• Serve as the primary point of contact for prospective and current families
• Demonstrate exceptional communication skills
  , building trust and strong relationships with parents
• Proactively address concerns, resolve issues quickly, and maintain high satisfaction levels
• Ensure a warm, engaging, and professional school culture

• Think strategically and proactively about school growth, staffing, programming, and market positioning
• Make quick, confident decisions in real-time situations
• Anticipate challenges and pivot effectively to keep operations running smoothly
• Lead with a balance of vision and execution

• Manage and optimize school budget
  , including labor, expenses, and revenue targets
• Use data to drive business decisions and improve profitability
• Ensure operational efficiency while maintaining high-quality standards
• Hold team accountable to performance metrics

• Execute and adapt local marketing strategies to increase visibility and enrollment
• Build partnerships within the community (schools, businesses, events)
• Leverage social media, referrals, and grassroots initiatives to generate leads
• Monitor ROI and adjust marketing initiatives quickly

• Hire, develop, and retain high-performing staff
• Foster a culture of accountability, urgency, and excellence
• Coach team members to deliver strong parent interactions and enrollment conversions
• Lead by example with energy, responsiveness, and professionalism

• Results-driven with a proven ability to grow enrollment or revenue
• An exceptional communicator who builds trust quickly with families
• A strategic thinker who can also execute immediately
• Comfortable making fast decisions under pressure
• Strong in budget management and business operations
• Experienced or confident in marketing and lead generation
• Highly organized, adaptable, and action-oriented

• 401(k)
• Competitive salary
• Dental insurance
• Health insurance
• Opportunity for advancement
• Training & development
• Vision insurance
• Flexible schedule
• Life insurance
• Paid time off

Bachelor's (preferred)

Leadership: 5 years (Required)

In person