Manager, Business Development

Build AI-enabled digital marketing growth – with disciplined pipeline execution

IBT Online helps companies grow their sales, brands, and businesses through high-performance online marketing, ecommerce, websites, and localization – powered by data, strengthened by strategy, and accelerated by AI.

We are hiring a Manager, Business Development
to execute consistent business development motions, build qualified pipeline, progress opportunities through a structured sales process, and support predictable new revenue growth – working closely with IBT Online leadership.

The Manager, Business Development is a hands-on, commercially focused leader responsible for opportunity creation, qualification, deal progression, and consistent pipeline hygiene
. This role is ideal for an experienced consultative seller who thrives on disciplined execution, strong discovery, and measurable outcomes.

• Online marketing
• Ecommerce
• Websites and localization

This role is execution-focused and supports the broader commercial system led by the VP/leadership team:

• Responsible for
  building and progressing opportunities
  ; not accountable for overall GTM strategy.
• Operates within established
  Sales + Marketing (“Smarketing”)processes and SLAs; provides feedback to improve them.
• May support partner follow-through; does
  not
  own strategic partnership strategy.
• Responsible for
  pipeline hygiene and stage progression
  ; contributes inputs to forecasting and reporting.
• Contributes to improving playbooks and talk tracks; does
  not
  own overall playbook/GTM architecture.

We are a full-stack digital marketing company
We pride ourselves on our ability to help our clients develop their business in any and all of their target markets.

• Build qualified opportunities aligned with our service priorities.
• Execute consistent outbound motions (email, Linked In, targeted sequences, partner outreach).
• Maintain accurate pipeline data and weekly updates for forecasting and leadership review.
• • Run structured discovery/needs assessments and identify the true buying drivers.
  • Qualify opportunities using budget, authority, need, timing, and fit.
  • Work with leadership to shape solution positioning, scope, and pricing for high-quality proposals.

• Work closely with Marketing to improve lead quality and conversion.
• Follow and reinforce Sales–Marketing definitions, SLAs, and lifecycle stages.
• Provide market feedback to improve messaging, offers, and campaign performance.

• Communicate clearly and professionally with prospects.
• Ensure proposals reflect clear scope, realistic timelines, and strong delivery alignment.
• Protect margin by preventing unclear scope and misaligned expectations.

• Get to know and understand IBT Online’s existing playbooks, outbound frameworks, messaging/talk tracks, and go-to-market (GTM) processes – and then contribute to improving and operationalizing them as needed for consistent commercial success.

• Proven B2B business development experience in a consultative selling environment.
• Strong discovery and qualification skills; professional communication and follow-up discipline.
• Comfort using CRM and sales engagement tools with high data accuracy.
• Bachelor’s Degree (or equivalent academic qualification).
• Marketing and sales certifications (e.g., Hub Spot, Google, Meta, Salesforce, consultative selling frameworks) – or willingness to complete relevant certifications early in role.

• Digital marketing agency experience (consultative selling strongly preferred).
• Experience selling marketing, ecommerce, websites, and/or localization services.
• Strong “human-led, AI-enhanced” approach to productivity and enablement.
• Experience collaborating with Marketing in an aligned Sales + Marketing operating rhythm.
• Learn IBT Online’s services, messaging, and commercial stack.
• Launch structured outbound activity and begin building qualified opportunities.
• Establish a weekly operating rhythm for…