Senior Manager, Communications - National Growth

Our team members enjoy competitive salaries, a well-rounded benefits package, generous paid time off (including 25 holidays, vacation, and sick leave), and an array of professional development opportunities. We’re always looking to add to our team of more than 3,000 dedicated professionals who are leading online education worldwide with transformative digital solutions – personalized to every student.
* Serve as the primary media relations contact across Florida and national markets, including managing interviews, pitches, talking points, and press releases; cultivating relationships with key journalists; providing media training; and serving as a spokesperson when appropriate
* Lead thought leadership strategy by identifying internal subject matter experts and positioning organizational leaders as trusted voices in education through op-eds, speaking engagements, and media commentary
* Oversee and execute content strategy across owned channels by driving editorial storytelling and producing high-quality assets including blog posts, press releases, op-eds, bylines, white papers, and case studies
* Collaborate with the Director, Communications and internal stakeholders to lead national communications strategies and support marketing strategic roadmaps focused on growth across B2C and B2B audiences in key markets
* Develop and execute public relations plans to support Florida consumer-facing campaigns, including enrollment periods and course launches
* Support reputation management through crisis communications planning and execution
* Collaborate with Creative Services and Marketing teams to develop brand messaging and tone/voice style guides
* Plan and coordinate communications strategies and logistics for national conferences
* Oversee the PR & Content Specialist, guiding blog strategy, media pitching, and inbound media response coordination
* Mentor and manage direct reports, providing leadership and oversight of tactical execution
* Monitor and analyze communications performance metrics to inform strategy and optimize impact
* Stay current on industry trends and best practices through professional development
* Meet professional obligations through efficient work habits such as meeting deadlines, honoring schedules, coordinating resources and meetings in an effective and timely manner, and demonstrating respect for others.
* All work responsibilities are subject to having performance goals and/or targets established
* 7+ years of progressive communications experience
* Five years of management experience
* Public relations and media management, preferably in the education industry
* Knowledge of communications and marketing strategies, design, digital marketing, and advertising, and developing integrated marketing plans
* Ability to work with and through people to establish goals, objectives, and action plans
* Ability to meet deadlines and handle diverse tasks simultaneously using prioritization and delegation
* Ability to manage multiple projects
* Demonstrated interpersonal and leadership skills
* Excellent verbal and written communication skills
* Excellent organization and coordination skills
* Strong presentation skills
* Frequency of travel:
Occasional travel is required for meetings, trainings, and conferences; location may vary and may require overnight stays
* Light physical activities and efforts required working in an office environment

View our competitive benefits package, visit our page.
** About Florida Virtual School
** We believe people thrive when they’re given freedom, trust, and the opportunity to make a difference. That’s why we empower our talented instructors and dedicated support staff with something unique—equal parts flexibility and support. With opportunities at  , and , we inspire students to believe the sky’s the limit and support schools across the nation.
** Our Commitment
** At Florida Virtual School (FLVS) and FlexPoint we value our dedicated team of instructors and support staff. Our values of excellence, innovation, community, balance, and communication create a work environment in which everyone feels confident and appreciated. Our organization and team members do more than just talk about our values; we live them and rely on them to be the foundation of everything we do.
** We Value Veterans
** Chapter 295, Florida Statutes, sets forth certain requirements for public employers to accord preferences, in appointment, retention, and promotion, to certain veterans and certain family members of eligible veterans who are Florida residents. The relevant portions of the law apply to “the state and its political subdivisions.” School districts are subject to the requirements of Chapter 295 and preference will be given accordingly.
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