Senior Manager, Analytics

Our Mission

Our mission is to SAVE AND IMPROVE LIVES BY EMPOWERING HEALTHCARE CONSUMERS.
Come be part of remarkable.

Come be part of remarkable.

How you can make a difference

Health Equity Marketplace is a managed affiliate marketplace designed to help members get more health and healthcare for every dollar they spend.

We are seeking a Senior Manager, Analytics to build and lead the analytics capabilities that guide our commerce strategy. You will help us understand how our business, including transactional and subscription offerings, is performing, identify the drivers of conversion and retention, and determine which offers and promotions create incremental value for members and the business.

This is a high-impact opportunity to build a marketplace analytics capability from the ground up and scale it as the business grows. You will establish trusted performance measures, uncover opportunities within our product and merchant portfolio, and translate complex data into clear recommendations for Product, Growth, Marketing, Design, and executive leaders.

The ideal candidate combines marketplace or ecommerce expertise with strong analytical judgment, commercial instincts, and the ability to operate at both strategic and hands‑on levels. This position reports to the General Manager of Marketplace.

What you will be doing

Lead marketplace performance and inventory analytics

• Own the measurement framework for Marketplace commerce performance, from member engagement and conversion through transaction completion, revenue, retention, and lifetime value.
• Evaluate the performance of our inventory across merchants, products, categories, offer types, and member segments.
• Monitor key marketplace economics, including transaction volume, revenue, take rate, margin, merchant performance, and offer quality.
• Identify underperforming inventory, emerging member needs, assortment gaps, and opportunities to improve product and category mix.
• Develop dashboards, reporting, and executive‑level insights that explain not only what happened, but why it happened and what the business should do next.
• Establish consistent metric definitions and reconcile internal data with affiliate network, merchant, and vendor reporting.
• Identify and close measurement gaps, such as bridging Health Equity platform metrics with affiliate or brand metrics to evaluate funnel performance or attribution.

Build subscription and retention intelligence

• Own analytics for subscription and recurring‑revenue products as a distinct business model within the Marketplace portfolio.
• Develop acquisition, activation, retention, churn, renewal, and lifetime‑value reporting by product, cohort, channel, offer, and member segment.
• Diagnose the drivers of subscription churn and retention, distinguishing acquisition‑quality issues from product, pricing, engagement, and lifecycle factors.
• Partner with Product, Growth, and merchant teams to identify retention opportunities and prioritize interventions.
• Design measurement approaches for onboarding improvements, lifecycle communications, pricing changes, save offers, and other retention initiatives.

Optimize offers, pricing, and promotions

• Build a fact base for competitive offers, including offer structure, discount depth, funding model, cadence, eligibility, and market positioning.
• Advise Growth, Marketing, Product, and merchant teams on offer and promotion design before launch.
• Measure the incremental impact of offers and promotions, separating true lift from demand that would have occurred without the incentive.
• Evaluate tradeoffs among conversion, member value, merchant funding, Marketplace economics, and long‑term customer behavior.
• Establish testing and measurement standards for promotions, including experiments, holdouts, matched comparisons, and other causal‑inference methods where appropriate.
• Translate findings into practical recommendations about which offers to scale, modify, or discontinue.

Advance segmentation and targeting

• Partner with Data Science and Engineering to define member segments and develop propensity and affinity scores by category, product, and offer type.
• Translate commercial questions into clear data and model…