Inside Sales Lead Generator

Are you a highly driven, energetic, and resilient customer care professional who loves the thrill of starting new business conversations? Randstad is partnering with a prominent North American distributor of packaging solutions to find a motivated Inside Sales Lead Generator for a permanent hybrid position in Mississauga. If you are passionate about outbound customer care, highly comfortable picking up the phone, and looking to expand your expertise, this is your opportunity to shine.

At Randstad, we act as a trusted recruitment partner for our clients. We connect exceptional talent with top-tier employers, meaning you will be working directly for our client while receiving expert guidance from our recruiters throughout your application process. This exciting customer care role offers a dynamic, collaborative environment designed for individuals who want to take control of their career growth.

The role of the Inside Sales Lead Generator is a high-volume, performance-driven position based out of Mississauga, Ontario. As an integral part of the regional customer care team, you will be responsible for initiating daily outbound telephone calls, utilizing electronic marketing materials, and leveraging innovative prospecting tools to generate profitable sales opportunities. This role requires a self-sufficient individual with an exceptionally high drive who is excited about making cold calls, identifying key decision-makers, and securing valuable appointments for the field sales team.

Reporting to an experienced, hands-off manager who trusts their team to perform, you will have the autonomy to manage your daily activity quotas while receiving comprehensive product and system training.

A successful Inside Sales Lead Generator focuses heavily on the front end of the sales cycle, turning cold prospects into warm business opportunities through exceptional telephone-based customer care. You will probe existing and potential accounts for new product opportunities, coordinate closely with seven field sales representatives, and ensure the CRM database is updated with accurate customer profile details. This permanent hybrid role is perfect for a competitive, ambitious individual who is eager to kickstart or advance their career in B2B outbound customer care and lead generation.

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Advantages

• Competitive base salary ranging from $65,000.00 to $75,000.00 based on experience.

• Performance-based bonus or commission structure tied directly to key performance indicators (KPIs) and booked appointments.

• Flexible hybrid work schedule consisting of two days in the Mississauga office and three days remote.

• Full health and dental benefits coverage beginning after three months of employment.

• Healthcare spending account and access to a comprehensive Employee Assistance Program (EAP).

• Company matching pension program of up to 7% starting after one year of service.

• Mileage reimbursement for instances when joining outside sales representatives on local customer visits.

• Comprehensive product training and career advancement paths within a supportive, family-oriented corporate culture.

Responsibilities

• Initiate outbound cold calls, prospecting calls, and digital communications daily to meet and exceed established activity quotas.

• Source, qualify, and generate high-quality sales leads and book appointments to support seven regional field sales representatives.

• Probe assigned business accounts to identify organic opportunities for selling add-on products and introducing new items.

• Use proven B2B sales methodologies and innovative outreach strategies to prioritize accounts and maximize territory growth.

• Input, retrieve, and diligently maintain accurate customer profile data, qualification notes, and credit info in the internal CRM system.

• Collaborate with cross-functional departments including credit, receivables, operations, and…