Trade Show & Events Manager

Job Description

SUMMARY Overview of the position. Upper Deck is looking for a creative, resourceful, detail-oriented and experienced Trade Show & Events Manager who can strategically plan and execute various types of events throughout the year including large booths at industry events, road shows and fan engagement activations. The position will work with show organizers and Upper Deck staff to optimize the company’s presence at a large variety of events, negotiating agreements with vendors and managing event logistics including setup, teardown, staffing, schedules, activations, displays, street teams, show orders and onsite promotions.

The Events Manager will also manage and reconcile event budgets and be responsible for providing recaps and detailed reports after each event.

ESSENTIAL DUTIES AND RESPONSIBILITIES The following statements are intended to describe the general nature and level of work being performed by an individual assigned to this job. Other duties may be assigned.

• Works with Director of Marketing on strategy and execution of trade shows and events.
• Creates detailed plans and manages company’s presence and/or activations at trade shows, special events and other meetings for sales, sports, esports and entertainment.
• Manages event budgets, including pre-estimated expenses through final reports.
• Manages relationships and negotiates with external vendors, production and exhibit companies.
• Manages booth properties and event-related inventory, internally and externally.
• Completes and submits documentation for events, including event proposals, staff travel authorizations, hotel cca’s, payment requests, product removal authorizations, etc.
• Submits and manages event-related creative briefs, graphic requests, purchase req’s, league/licensor approvals, legal approvals, etc.
• Manages process of creating signage, catalogs, handouts and other event materials.
• Works closely with sales, UDA and e-Pack teams to create promotions that drive signups and sales.
• Assists in the creation, editing and uploading of videos related events.
• Assists with social media related to events, including taking photos and/or video and posting before and during event as well as seeking approvals as needed.
• Manages onsite staff including scheduling, as well as assisting with travel/transportation as needed.
• Acts as company ambassador at events, including assisting VIP guests and partners as needed.

INTERACTION

This position will interact closely with supporting marketing staff as well as various teams across the company including onsite event staff, as well as internal designers, finance, operations and executives.

SUPERVISORY RESPONSIBILITIES

Manages event related interns and onsite staff during events.

EDUCATION/YEARS EXPERIENCE

• BA or BS in Communications, Business or Marketing or equivalent experience.
• 3+ years experience in special events and or trade show planning.