Senior Account Executive; Cybersecurity California Massachusetts, United State

Senior Account Executive (Cybersecurity)

California, United States;
Massachusetts, United States;
New Jersey, United States;
New York, United States

About Highwire

Highwire is a strategic marketing communications agency at the intersection of innovation and industry. We partner with ambitious companies and established brands to navigate complexity, lead markets, and grow with purpose. With integrated expertise in strategic communications, creative, and insights, we cut through the noise to deliver bold ideas and measurable impact across B2B technology, healthcare, cybersecurity, energy and sustainability, professional and financial services, and more.

At Highwire, we believe that storytelling fuels transformation. And the most impactful stories represent all voices and perspectives. As a values‑driven agency, we foster an inclusive environment where everyone—regardless of age, race/ethnicity, size, shape, gender identity, sexual orientation, religion and different abilities—can feel safe, celebrated and worthy.

We ensure every Highwire Walker has unique support to climb to success. Our commitment to diversity, inclusion and belonging is permanent and foundational to our business and culture. We aspire to change our industry and build a better future for all.

Our people‑first culture is driven by four core values:

• Team Empowerment
• Growth Mindset
• Inclusion Always
• Fierce Distinction

We’re looking for individuals with big ideas, strong opinions, and the energy to bring them to life. If you thrive in an environment that values personal accountability, high standards, and boundless motivation, this is the opportunity for you. Be part of our award‑winning culture and contribute to an exciting and growing business where you can make a real impact.

At Highwire, our Senior Account Executives are trusted advisors, skilled storytellers, and sharp strategists. On our Cybersecurity team, you’ll partner with leading‑edge brands at the forefront of global security innovation—working across threat intelligence, cloud security, incident response, identity, and beyond.

You bring 3–5 years of public relations experience in an agency environment, with direct experience in the cybersecurity industry—and you thrive on tackling complex topics and turning them into compelling, media‑worthy narratives. You're a strong communicator, a proactive team player, and a leader ready to own your impact.

• Own tactical execution of cybersecurity‑focused PR program elements, including media relations, analyst engagement, thought leadership, speaking, and content.
• Lead weekly client calls, provide strategic counsel, and serve as a trusted point of contact—even during sensitive or reactive news cycles.
• Manage projects from kickoff through execution—keeping deliverables on track and aligned to broader strategic goals.
• Develop quarterly cybersecurity campaign plans, incorporating industry trends, breaking news, and creative angles.
• Monitor the threat landscape, competitors, and relevant regulatory developments to identify timely commentary opportunities.
• Support client media training, including message development and session follow‑up.
• Help develop budgets and allocate team resources based on evolving client needs.

• Lead media strategy and execution for cybersecurity clients, with strong existing relationships across 10+ business, trade, and cybersecurity reporters.
• Consistently craft and deliver creative, proactive pitches that generate high‑quality media coverage and thought leadership.
• Identify new media trends, outlets, and journalists relevant to the security space—and share insights across the agency.
• Drive and support influencer engagement, content campaigns, and amplification strategies across digital and social platforms.
• Use social channels to boost client visibility and executive voice while supporting broader narrative efforts.
• Measure and communicate the ROI of PR programs, using analytics to optimize ongoing initiatives.
• Coach junior staff on cybersecurity‑specific media strategies and relationship building.

• Write and edit…