Associate Product Manager

1+ year of product management or product marketing

Bachelor's Degree completed

Medical Device Experience, Preferable in Spine or orthopedic organization

Strong written or verbal communicator

Able to work in high-performing and fast paced team

Knowledge of ISO 13485, FDA regulations and/or EU MDR

• Drive the creation and execution of marketing plans that align with brand strategy, and ensure rapid sharing of best practices across teams and regions.
• Track brand and product performance, identify issues, and recommend actions within the annual operating plan. Support budgeting for travel, promotions, and advertising.
• Serve as the main recipient of customer and field feedback; evaluate post-market issues, determine needed actions (e.g., technical bulletins), and document decisions.
• Continuously monitor competitors, customer needs, technology trends, and therapy adoption to inform updates to marketing strategy.
• Help develop core product marketing communications by refining messaging, partnering with cross-functional teams, managing approvals, and tracking campaign effectiveness.
• Build strong KOL relationships, support sales and marketing teams, identify product champions, and participate in key customer events.
• Create global training goals with the training team, distribute marketing materials, and act as a resource for product inquiries.
• Manage content planning and creation for core initiatives, and measure sales team engagement with distributed materials.
• Coordinate with cross-functional partners on strategy, customer targeting, sales training, co-marketing, and technology priorities to ensure unified execution.
• Collaborate with engineering, regulatory, commercial teams, and design surgeons to develop and launch new products.
• Work with commercial and strategy teams to assess new market opportunities, partnerships, and growth initiatives; support market research, business cases, and go-to-market plans.