Entertainment Partnerships Sr. Manager; Studio Pods - FANDANGO

Company Description

VERSANT is a leading force in news, sports and entertainment - home to iconic and trusted brands that inspire, inform, and delight audiences. Our unique combination of content, technology and services enriches the cultural fabric, igniting passions, sparking conversations, and connecting people to what they love most.

As an independent, publicly traded company, VERSANT brings together powerhouse cable networks - including USA Network, CNBC, MS NOW (formerly MSNBC), Oxygen, E!, SYFY, and Golf Channel - with dynamic digital and direct-to-consumer brands such as Fandango, Rotten Tomatoes, Golf Now, Golf Pass, and Sports Engine. Together, these businesses reflect our commitment to delivering exceptional experiences across every screen and service.

VERSANT is an industry-changing media company fueled by innovation and an entrepreneurial spirit. With a strong foundation and a forward-looking vision, VERSANT empowers creativity, embraces change, and drives connection in an ever-evolving world.

We are seeking a dynamic and experienced Entertainment Partnerships Senior Manager to lead the delivery of Fandango and Fandango at Home brand and promotional partnerships tied to new theatrical movie releases along with streaming opportunities on our platforms. This role is part of the Fandango Rewards Team and will work cross-functionally with internal teams to maximize high-impact campaigns that amplify film title partnerships.

You will serve as the primary point of contact for promotional partners, ensuring on-brand and on-time execution of campaigns that drive awareness, engagement, and Fandango cross-divisional, cross-category performance.

• Partner Management:
  • Lead negotiations across all aspects of a deal including program type, pricing, creative messaging, and consumer experience, with studios and brands.
  • Pitch, secure, and manage partnerships with third-party brands, integrating Fandango Promo Codes into promotional campaigns that support upcoming film releases in theatrical and home entertainment windows.
  • Manage a high volume of incoming Promo Code requests from studios and promotional partners, overseeing pricing, approvals and execution handoff.
  • Build and sustain strong relationships with current and prospective partners across all stages of the partnership lifecycle.
  • Support the Director with day-to-day studio relationship management to maximize brand/studio promotional partnership opportunities.
• Partner Acquisition Support:
  • Identify and anticipate emerging brand and consumer trends to inform strategic outreach and partnership opportunities.
  • Collaborate with the Rewards Marketing team to develop pitch materials and follow-up decks that align with studio and brand objectives.
• Campaign Execution:
  • Align with internal Account Management teams on program capabilities and complexity, timelines, and asset delivery to meet key deadlines.
• Creative Oversight:
  • Provide creative direction and feedback on partner assets to ensure alignment with film IP, studio messaging, and brand standards.
• Cross-Functional Coordination:
  • Work closely with internal teams including Ad Sales, Studio Marketing, Creative, and Legal to support partnership programs.
• Performance Reporting:
  • Track, analyze and report on partnership campaign performance and customer reach. Provide post-mortem reports and insights to inform future strategies.
  • Serve as lead for internal reporting documentation, ensuring quality and consistency.

• 3+ years of experience in marketing, brand partnerships, entertainment, agency account management involving sales
• Strong understanding of film marketing and the entertainment/media landscape
• Proven experience launching partnership programs, including proposition development, multi-channel marketing strategies, and operational mechanics
• Proven ability to manage multiple partner campaigns with attention to detail and stakeholder coordination
• Excellent communication skills, confidence in managing, influencing, and growing relationships with stakeholders both internally and externally
• Strong ability at maintaining diplomacy, composure, and effectiveness through written and…