Experiential Marketing Specialist

Location: California

* ** Event & Experience Execution:
** Support the end-to-end planning of customer visits (The Hub, Innovation Center, Minnesota Factory tours) and brand activations. Manage timelines, hospitality (hotels/meals), swag, and shipping logistics.
* ** Logistics & Operations:
** Oversee the "behind-the-scenes" engine, including vendor sourcing, invoice tracking, event calendars, and the development of run-of-shows and playbooks.
* ** Creative Support:
** Collaborate with internal teams to source and develop branded assets. Pitch fresh ideas to elevate the guest experience and assist with promotional content (email/social) for regional events.
* ** Cross-Functional Coordination:
** Act as a central point of contact to align stakeholders, book presenters for workshops, and keep project deliverables moving forward.
* ** Measurement & Insights:
** Capture on-site content (photos/videos), gather attendee feedback, and assist in post-event reporting to help us constantly improve.
* Bachelor’s degree in Marketing, Communications, Event Management, or a related field.
* 1–3 years in experiential marketing, events, brand marketing, or project management.
* A "no task too big or small" attitude. You are a self-starter who stays organized in a fast-paced environment.
* Exceptional communication and the ability to manage multiple moving parts simultaneously.
* Prior experience supporting large-scale trade shows.
* Proficiency with project management tools and Microsoft Office.
* Ability to travel 20% domestically.
* Ability to lift a minimum of 20 lbs. (event materials/assets).At Life Fitness / Hammer Strength,
** we think customer first**,
** play as one team**, and
** raise the bar on fitness innovation**—in the gym and in every corner of our facilities. We
** persevere and get it done**, with a clear purpose to
** inspire each other to live healthier lives**. If you’re ready to bring out the best in people while powering the future of fitness manufacturing, we invite you to apply. Life Fitness / Hammer Strength takes pride in our talented employees and believes in providing opportunities for further growth and advancement. We encourage you to test your strengths, push your limits, and unleash your potential.

If you feel the position is right for you, we invite you to apply. We’ll work with you closely to support you throughout the hiring process. If your CV/ resume shows that your skills and experience have synergy with the job description, then we’ll hop on a call to get to know you and your experience and discuss the position in more detail.

If it’s not the right opportunity this time, we’ll always let you know.
* ** We think customer first**:
We’re proactive, adaptable, and always improving the customer experience.
* ** We play as one team**:
We care, collaborate, and pick each other up—we win and lose together.
* ** We raise the bar on fitness innovation**:
We lead, not follow—pushing fitness further every day.
* ** We persevere and get it done**:
We out-work, out-match, and never compromise on quality or performance.
* ** We inspire each other to live healthier lives**:
We support well-being, inside and outside of work, to build a healthier world—together.
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