Marketing Workflow Transformation Architect

Responsibilities

• Provide thought leadership in marketing analytics and technical innovation by working collaboratively with cross‑functional teams to develop appropriate analytical models and identify incremental revenue margin/ productivity opportunities.
• Provide senior leaders/owners actionable recommendations and strategic plan based on analytical research.
• Design experiments on marketing topics to allow for a very deep understanding of highly complex modeling and analytics issues.
• Drive marketing content development, budgeting process and best practices sharing.
• Drive and own the execution of complex multimillion dollar marketing program and concept to ensure effective tasking/utilization of virtual operation team.
• Manage multimillion dollar marketing programs or projects by leveraging and managing pan‑company resources.
• Define and implement new processes, tools and technology requirements to drive continuous improvement of marketing performance management systems.
• Be recognized as authority on marketing policies and resolving complex and private information.
• Set and lead development of cross‑region and complex marketing and sales policies across multiple product lines in compliance with regulatory requirements and ongoing governance.
• Develop and provide training and guidance for marketing analytics and operations individuals.

• BA or BS in Marketing or related field; MBA preferred.
• 10+ years marketing, market research, project management or operational experience.
• Experience in MRM or CRM applications; statistics background a plus.
• Advanced statistics background or equivalent for analytical positions (advanced degree in mathematics, statistics, econometrics, or related degree with deep research background).

• BA in Marketing
• BS in Marketing
• MBA