Field Marketing Manager

Field Marketing Manager

1st Phorm is a rapidly growing fitness and lifestyle company. We offer a fast-paced, competitive work environment, that provides an opportunity to grow your career like no other place in the world. 1st Phorm represents more than just a supplement company. It's a movement to help real people get real and long term results. A movement to change the way people behave toward each other.

It's working to do the best you can and do the right thing... even if it may not be the quickest or easiest way to get there.

The Field Marketing Manager is responsible for leading and scaling 1st Phorm's field marketing operations across grassroots, retail, and event activations nationwide. This role ensures our field team operates at a high level of execution, professionalism, and measurable performance while driving brand growth, retail velocity, and consumer acquisition in-market. The Field Marketing Manager will oversee street team leadership, budget management, scheduling, grassroots strategy, guerrilla marketing innovation, and field-level ROI tracking ensuring every activation supports broader company growth objectives.

This role is both strategic and hands-on.

Core responsibilities include:

• Field team leadership & performance management
• Event & activation execution oversight
• Budget ownership & financial discipline
• Scheduling & logistics management
• Market opportunity development
• Guerrilla marketing & growth innovation
• Retail & velocity support
• Reporting & KPI tracking
• Cross-functional collaboration
• Brand representation & culture
• Key performance indicators (KPIs)

Qualifications:

• 5+ years experience in field marketing, event marketing, or brand activations, including at least 2+ years managing a distributed or multi-market field team
• Experience in field marketing or brand activation within CPG, supplements, beverage, or fitness industries strongly preferred with competitor brand experience being a plus
• Proven leadership and team management experience, including managing remote or geographically dispersed teams
• Strong budgeting and financial oversight skills; experience owning a six-figure+ annual budget preferred
• Ability to travel frequently (75%+)
• Highly organized and detail-oriented
• Creative thinker with execution discipline
• Strong communication and presentation skills
• Data-driven decision maker
• Self-starter with ownership mindset

Ideal candidate traits:

• Operates like a business owner
• Obsessed with execution quality
• Competitive and performance-driven
• Creative but structured
• Calm under pressure
• Solution-oriented
• High energy with high standards

Benefits:

• Health, dental, and vision insurance
• Paid time off
• 401(k)
• Paid maternity and parental leave
• Employee discount
• Access to the on-site gym and company amenities
• Professional development and educational resources
• Company events, community initiatives, and team activities

Work location:

• On-site at our 1st Phorm Headquarters location in Fenton, MO