Marketing Manager – Life Sciences

• Serve as part of the Business Unit Marketing Team and act as a strategic consultant and bridge between practice group leadership and Marketing & Client Development
• Translate commercial objectives and competitive insight into marketing and client development plans
• Manage intake and prioritization of practice-level marketing and sales enablement needs through the "Front Door" for MCD requests
• Prepare and customize standard pitches and capability statements while ensuring quality and brand consistency
• Partner with Strategy & Enablement teams to implement business-unit-specific assets and campaign updates
• Manage Chambers and legal directory rankings submissions, including timelines, data collection and internal review
• Direct boutique, practice-led client events and liaise with Events for larger activations
• Manage and refresh practice-specific content, partner bios and practice descriptions
• Coordinate market research on buyer behavior and marketplace trends for annual planning
• Lead marketing orientation and onboarding for lateral attorneys
• Supervise and mentor direct reports
• Provide day-to-day supervision, manage staffing coverage, and review time logs and time-off requests
• Support business professional development and continued educational opportunities
• Participate in hiring, performance appraisals, counseling, termination and other employee lifecycle events with the supervisor and central HR
• Perform other duties as assigned or required

• After orientation at Cooley LLP, proficiency in the Microsoft Office suite, iManage and other firm applications
• Ability to work extended and/or weekend hours, as required
• Ability to travel, as required
• 5+ years applicable experience in marketing or business development
• Prior professional services industry experience and/or B2B marketing experience
• Bachelor’s degree preferred
• Supervisory experience preferred
• Prior legal industry experience preferred
• Excellent attention to detail
• Quality and consistency-oriented approach
• Digital-first approach
• Exceptional interpersonal and communication skills
• Ability to facilitate and solve problems
• Ability to organize, prioritize and coordinate multiple activities under tight timelines
• Consultative approach to setting goals, driving projects and achieving outcomes
• Strong judgment
• Collaborative team-player spirit
• Ability to handle and maintain confidentiality regarding firm information, projects and client data
• High level of professionalism
• Ability to lead through influence and develop talent
• Proactive, analytical mindset
• Effective presentation skills

Demonstrates expertise in marketing strategy and client development within the professional services sector, with a strong focus on project management, team leadership, and effective communication. Proficient in managing marketing initiatives, client engagement, and market research to drive business growth.

• 5+ Years Marketing Experience
• Professional Services Industry Experience
• Supervisory Experience
• Digital-First Approach
• Exceptional Interpersonal Skills

• Marketing Strategy
• Client Development
• Market Research
• Project Management
• Data Collection
• Pitches Preparation
• Content Management
• Event Coordination
• Performance Appraisals
• Time Management

• Attention to Detail
• Problem Solving
• Organizational Skills
• Collaborative Team Player
• Proactive Mindset

• B2B Marketing
• Legal Industry Experience
• Client Engagement
• Brand Consistency
• Confidentiality

• Microsoft Office Suite
• IManage
• Firm Applications