Senior Specialist, Social Media

• Develop and execute organic social media strategies aligned with brand, campaign, and business priorities
• Manage social content calendars across multiple channels and audiences
• Translate campaigns, thought leadership initiatives, podcasts, and business objectives into platform-specific social content
• Create short-form videos, graphics, photography, social copy, audiograms, and multimedia assets
• Assist with on-site video production, including content capture, interviews, event coverage, production logistics, and talent coordination
• Edit video content for social media, podcasts, executive communications, recruiting, and marketing campaigns
• Repurpose podcasts, webinars, interviews, and long-form content into short-form social assets
• Support promotion and growth of AMN Healthcare podcasts through social campaigns, video clips, audiograms, and integrated marketing efforts
• Monitor and engage with audiences across platforms
• Support reputation management by identifying and escalating sensitive or high-risk interactions
• Track, analyze, and report social media and content performance metrics
• Identify trends and optimization opportunities and provide actionable recommendations
• Partner with marketing, brand, recruitment marketing, communications, creative teams, agencies, production partners, and vendors
• Serve as a subject matter expert on social media trends, video best practices, podcast promotion, and platform innovations

• Bachelor’s Degree plus 3+ years of work experience OR High School Diploma/GED plus 6–9 years of marketing work experience
• Experience developing and implementing multi-channel digital marketing campaigns preferred
• Proficiency with social media management and analytics tools such as Sprout Social, Hootsuite, and Later
• Strong experience creating content for Linked In, Instagram, Tik Tok, You Tube, and emerging social platforms
• Experience supporting video production, including content capture, interview setups, event filming, and production coordination
• Proficiency with Adobe Premiere Pro, Cap Cut, Final Cut Pro, Canva, or similar platforms
• Deep understanding of short-form video trends, social-first storytelling, and content repurposing strategies
• Experience promoting podcasts, webinars, or thought leadership content across digital channels
• Experience with community management and online reputation engagement
• Strong project management and organizational skills
• Data-driven mindset with ability to translate insights into actionable improvements
• Strong visual and content creation skills;
  Canva required and Adobe Creative Suite a plus
• Ability to operate standard office equipment and keyboards

Demonstrates expertise in developing and executing organic social media strategies, creating engaging multimedia content, and managing community interactions across various platforms. Proficient in video production and analytics, with a strong focus on data-driven insights to optimize social media performance.

• Social Media Management
• Content Creation
• Video Production
• Data Analysis
• Project Management

• Content Creation
• Video Editing
• Social Media Strategy
• Community Management
• Content Repurposing
• Digital Marketing Campaigns
• Analytics
• Short-Form Video Trends
• Visual Storytelling
• Organizational Skills

• Strong Communication
• Collaboration
• Creativity
• Problem-Solving
• Attention to Detail

• Social Media Trends
• Podcast Promotion
• Content Performance Metrics
• Brand Engagement
• Digital Channels

• Adobe Premiere Pro
• Canva
• Sprout Social
• Hootsuite
• Later
• Final Cut Pro
• Cap Cut