Manager, Campaign Management

• Lead planning, coordination, and execution of advertising campaigns across multiple platforms
• Analyze campaign performance data and provide actionable insights
• Collaborate with stakeholders to develop campaign strategies aligned with organizational goals
• Manage budgets and financial metrics to ensure cost-effective delivery and maximize ROI
• Identify process improvement and innovation opportunities
• Communicate campaign outcomes and recommendations to senior leaders and external partners
• Manage campaign setup, delivery, pacing, and performance
• Resolve execution challenges and troubleshoot systems
• Identify risks early and optimize campaign performance

Requirements

• Bachelor's degree in business, marketing, communication, or related area and 2 years' experience in campaign management, business development, market development, or related area; OR 4 years' experience in those areas
• Proven expertise in campaign management, including programmatic and online advertising platforms
• Strong business acumen, including ability to interpret market trends, regulatory changes, and industry dynamics
• Financial acumen to manage budgets, analyze financial data, and support business planning
• Advanced analytical skills using data models and reports
• Effective stakeholder management skills
• Project management experience, including planning, risk mitigation, and cross-functional collaboration
• Ability to translate business requirements into actionable strategies
• Preferred:
  Master's degree and 1 year's relevant experience
• Preferred: 3 years' experience managing marketing campaigns
• Preferred: 3 years' experience with CRM
• Preferred: 3 years' experience in digital media

Core Competencies

Demonstrates expertise in campaign management, including programmatic and online advertising platforms, while effectively managing budgets and analyzing financial data to maximize ROI. Strong analytical and stakeholder management skills are essential for translating business requirements into actionable strategies.

Highest-signal resume keywords

• Campaign Management
• Programmatic Advertising
• Financial Acumen
• Advanced Analytical Skills
• Project Management

ATS Optimization Keywords

Hard Skills

• Campaign Management
• Programmatic Advertising
• Online Advertising Platforms
• Budget Management
• Data Analysis
• Market Trend Interpretation
• Risk Mitigation
• Cross-Functional Collaboration
• CRM Experience
• Digital Media Experience

Soft Skills

• Stakeholder Management
• Communication Skills

Industry Keywords

• Advertising Campaigns
• Market Development
• Business Development
• Financial Metrics
• Process Improvement