Senior CRM Data & Segmentation Lead
Listed on 2026-09-24
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Marketing / Advertising / PR
CRM Systems & Management, Digital Marketing -
IT/Tech
CRM Systems & Management, Digital Marketing
H&R Block is seeking a Senior CRM Data Manager to lead customer audience strategy, segmentation, and activation across CRM channels, including SFMC and Adobe Journey Optimizer. You will collaborate with cross‑functional teams to translate marketing goals into precise targeting and manage data quality to support lifecycle programs.
Responsibilities include developing segmentation strategies, maintaining target audiences for lifecycle campaigns, and partnering with analytics to optimize audience
The Senior CRM Data & Segmentation Lead position in the IT & Technology field is open for applications.
Learn more about the Senior CRM Data & Segmentation Lead role in the description above.
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