Marketing Specialist (Generalist) - Modesto, CA

Marketing Specialist (Generalist) - Modesto, CA

The Save Mart Companies operates over 200 stores in neighborhoods across California, Western Nevada, Oregon, and Washington under the Save Mart, Lucky, Food Maxx, and Roth's and Chuck's Fresh Market banners. Proud to be one of the West Coast's largest regional, full-service grocery chains, the Company and its 11,000 associates take extra care to provide customers with the freshest food for their families at affordable prices.

The Save Mart Companies' philanthropic non-profit organization, The CARES Foundation, provides vital resources for children and families and has donated over $5 million to local communities.

We are currently recruiting for the position of:

Marketing Specialist (Generalist) - Modesto, CA

Job Summary:

The Marketing Specialist supports the Creative & Brand Expression function and broader Marketing team with a primary emphasis on in-store décor project execution, creative trafficking, administrative support, and social media coverage. This role suits a candidate with a creative sensibility, strong organizational and project management skills, and interest in how brand strategy comes to life le weighted toward in-store decor and brand production under the direction of the Creative & Brand Expression Director, the role retains a generalist scope, supporting internal communications, social media content, and cross-team marketing initiatives as directed.

Responsibilities:

• Support the planning, development, and execution of in-store décor programs, coordinating with the Creative & Brand Expression Director to ensure brand-consistent seasonal and evergreen signage across Save Mart, Lucky, and Food Maxx banners
• Manage decor asset trafficking, print vendor coordination, versioning management, and store-level implementation support
• Coordinate with the Creative & Brand Expression Director on all décor updates, approvals, and production timelines
• Creative trafficking
  • Contribute to brand and creative production: trafficking, proofing, asset organization, and file management
  • Coordinate with agency partners (creative, print production) on campaign execution and on-time delivery of marketing materials to internal teams
• Provide ad support including ad packets production, ad posting and ad requests
• Assist with tracking marketing program budgets, purchase orders, and expenses, ensuring accuracy and timely reconciliation
• Support ad hoc marketing initiatives and special projects as directed by the Creative & Brand Expression Director and the Sr Director, Integrated Marketing
• Apply AI tools and platforms to support content development, workflow efficiency, and marketing production across the team
• Social media support
  • Assist channel lead in managing and scheduling content across brand social media channels, including content calendar support, copywriting, and community engagement

Some of our competitive offerings include generous benefits packages (Health, Dental, Vision, Life and AD&D, 401K), tuition reimbursement and scholarship opportunities, vacation and personal holidays, and in-store purchase discounts.

Hiring pay range: $29.18 - 32.83

Knowledge, Skills and Abilities:

• Strong organizational skills and attention to detail; ability to manage multiple projects and deadlines simultaneously
• Excellent verbal and written communication skills, with ability to adapt tone for different audiences
• Creative sensibility and interest in retail brand expression, in-store marketing, and visual communications
• Familiarity with AI tools (such as ChatGPT, Claude, or similar) and enthusiasm for applying them to marketing workflows
• Experience with or strong interest in social media content creation, community engagement, and content calendars
• Proficiency in Microsoft Office (Word, Excel, PowerPoint)
• Ability to work independently, take initiative, and follow through on assignments with minimal supervision
• Digitally savvy with curiosity about emerging marketing and content tools

Preferred:

• Familiarity with Canva or Adobe Suite

Experience: 2 minimum years experience in marketing, creative production, or a related field

Education: 4 year Bachelors Degree and/or equivalent experience/training

Other Requirements: Up to 20% travel to store locations and special events within our trade areas required

Work Environment: Office, Other

Reference: req
41755

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The Save Mart Companies

The Save Mart Companies is an Equal Opportunity Employer, and we welcome resumes from individuals who will contribute to our diverse workforce.