Principal Advisor, Market Access

Set in the heart of Morristown, New Jersey—where historic charm and green spaces create an inspiring backdrop—Navisync and PRYME stand together as NPG Health, delivering innovative healthcare communications driven by purpose and possibility.

Here, ideas flourish and collaboration is rooted in a shared commitment to improving how healthcare is delivered. Our teams blend scientitific insight, market access expertise, medical communications, strategy, and creativity to craft meaningful connections between brands and the patients we serve, all within a collaborative, inclusive, and high-performance culture where talented individuals can grow, contribute, and make a difference every day.

Navisync Cornerstones: Our heritage, our compass…Mindful, Driven, Versatile, Trusted

The Principal Advisor, Market Access is a full-time employee responsible for quarterbacking thought leadership initiatives across multiple brands, functioning as a payor marketing specialist for Oncology and Rare Disease products.

NOTE: Only candidates in the NJ Tri State area (NJ/NYC/Local PA) will be considered for this position.

The Principal Advisor, Market Access:

• Leads and develop strategic recommendations for pharma clients in obtaining access and mitigating reimbursement challenges
• Assists clients in creating business solutions and implementing strategies into tactical plans
• Understands the client’s business needs, and drives agency partners to deliver on their objectives and KPIs
• Becomes the “Brand Champion” who helps foster team-wide critical thinking and business acumen outside of tactical execution
• Analyzes brand opportunities at various stages of product life cycles and is knowledgeable in the development of various marketing programs across the pharmaceutical industry
• Works effectively on cross-functional teams with top decision-makers
• Collects and analyzes meaningful competitive intelligence, trends, market dynamics, and customer insights that drives client awareness and action
• Directs annual/semi-annual/quarterly strategic and tactical planning activities, internally and externally
• Understands healthcare policy, access and reimbursement, pricing and contracting
• Will foster relationships across all agency partners, including but not limited to Account and Creative teams, earning trust and confidence while ensuring work quality and final deliverables meet and surpass expectations
• Must demonstrate an appetite to seek and digest subject matter with swiftness and ease and then articulate that new information quickly for client and agency partners

MORE DETAILED RESPONSIBILITIES

Optimize Access:

• Identify data gaps and develop strategies to uniquely position products for favorable market access considerations
• Must be able to own and proactively communicate key subject matter (HEOR, RWE, and key trends relevant to assigned brands) with confidence and ease
• Leverages industry knowledge to provide key insights and strategic recommendations for positioning a client’s business/products

Synthesize Data:

• Contribute to business development activities and brand planning through insights on landscape analysis, understanding of access drivers and competitors, and evaluation of evidence requirements to influence decision making. Part of this process may be to recommend purchase of secondary or syndicated data, or performance of primary qualitative or quantitative research within the organization

Optimize Execution and Quality Control Practices:

• In collaboration with agency and client partners, help develop compelling and strategically sound promotional materials that are on strategy and compliant with current FDA regulations

Leadership Presence and Motivation:

• Both internally and externally, represent the department and agency with confidence, emotional intelligence, integrity, and optimism
• Present, promote and defend agency capabilities with ease and adaptability
• Recognize the need for vendor partnerships and spearhead collaborations as needed

Ideation and Prototyping:

• Helps generate fresh tactical ideas, big and small, to execute strategic plans
• Partners across brands and vendors to iterate proofs of concepts

Client Consultation:

• Working independently,…