Account Development Manager

Updated: Yesterday

Location: Morrisville, NC, United States

Job :

Syneos Health® is a leading fully-integrated life sciences services organization built to accelerate customer success. We partner with innovators at every point across the drug development and commercialization continuum, helping them navigate complexity, anticipate change and accelerate progress. Every day we perform better because of how we work together, as one team, each the best at what we do. We bring together talented experts across a broad spectrum of business critical corporate functions.

Every role plays an essential part in enabling our customers to achieve their goals. Our teams are agile, collaborative, and committed to delivering—for each other, for our customers, and ultimately for the people who rely on the services we support. Discover what your 25,000 future colleagues already know:
Why Syneos Health
• We are passionate about developing our people, through career development and progression; supportive and engaged line management; technical and therapeutic area training; peer recognition and total rewards program.
• We are committed to building an inclusive culture – where you can authentically be yourself. Central to this is our purpose – Driven to Deliver – which captures the passion of our colleagues to show up each day and shape solutions that have the ability to dramatically impact someone’s life.
• We are continuously building the company we all want to work for and our customers want to work with. Why? Because we know that when we bring together smart colleagues from across the world, we can shape the future of healthcare, driving impact for customers and defining the pace of patient progress.

Job Responsibilities

· Conducts outbound outreach (cold calls, emails, social engagement) to initiate contact with decision‑makers and influencers at prospective biopharmaceutical organizations.

· Crafts and delivers compelling messages tailored to each target, clearly articulating Syneos Health’s unique value proposition and service offerings.

· Executes key campaigns and conference activity to broaden market awareness and deepen engagement.

· Reviews inbound Marketing leads and evaluates fit based on prospect needs, pipeline stage and strength, outsourcing preferences, current/future projects, financial status, and alignment with Syneos capabilities.

· Leverages multiple tools to conduct high‑level needs assessments to determine opportunity quality and timing.

· Qualifies and transitions well‑vetted leads to the appropriate Inside Sales or Business Development team members for further engagement and negotiation.

· Maintains detailed, up‑to‑date documentation of all outreach activities, lead qualification outcomes, and account intelligence within CRM systems (e.g., Salesforce).

· Provides real‑time feedback to Sales and Marketing on prospect engagement trends, messaging effectiveness, and areas for strategic refinement.

· Continuously engages prospects through thoughtful follow‑up, sharing relevant updates and opportunities to maintain interest.

· Partners with Business Insights (BI) and internal analytics teams to prioritize high‑potential accounts and refine territory engagement strategies using data and lead‑scoring insights.

· Monitors key performance indicators (KPIs) related to outreach volume, conversion quality, and lead maturity; uses data to optimize approach.

· Leverages leads and insights from conferences, trade shows, and internal BD activities to source new opportunities (including actively attending Conferences and road shows aligned with the region that they support, as needed)

· Participates in cross‑functional collaboration sessions to share prospect feedback, best practices, and market intelligence.

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