Principal Marketing Specialist - Aortic

Principal Marketing Specialist – Aortic US Downstream Marketing

We anticipate the application window for this opening will close on 11 Jul 2026.

• Drive implementation of marketing strategies and initiatives in the US.
• Develop and execute the US marketing plan for the Aortic business (portfolio of products).
• Lead and execute digital marketing strategies, both customer‑oriented and direct‑to‑patient, to increase therapy awareness.
• Own responsibility for all business analytics related to key product lines within the Aortic portfolio, including annual operating plan, strategic forecasts, segmentation, targeting, and ongoing sales performance metrics.
• Work in close relationship with Sales, Analytics, Training & Education, Global Marketing, Medical Science, and other internal functions.
• Manage relationships with key external stakeholders – providers, payers, clinical societies.
• Lead product and services value proposition dissemination across the customer base.
• Maintain a vigorous competitive intelligence presence and strategy to grow market share across the portfolio.
• Continuously be the voice of the customer and identify unmet needs, exploring innovative engagement approaches.
• Analyze clinical data and communicate insights to internal teams to ensure sales confidence in clinical messaging.
• Build robust business analytics to inform sales forecasts and product planning.
• Target and develop Key Opinion Leaders with ongoing Medtronic initiatives.
• Collaborate with cross‑functional stakeholders to drive team planning and promotional activities.
• Support the Sales Team with field rides, case observations, and customer visits.
• Serve as the marketing point of contact in front of customers in the field.
• Coordinate with business functions including Sales, T&E, Integrated Marketing Communications, Medical Science, Analytics, Finance, Engineers, Clinical, Legal, Regulatory, Reimbursement, and Business Administration to achieve business results.

• 7+ years of medical device marketing or related customer‑facing experience (e.g., sales, clinical, medical science, training & education).
• 5+ years with an advanced degree.
• Strong written and oral communication skills.
• Bachelor’s degree in marketing or a medical‑device related discipline (business, communications, biomedical engineering, biochemistry).
• Good understanding of the US healthcare system.
• Experience with physician engagement activities and events.
• Experience with digital product marketing campaigns.
• Desired: MBA.
• Understanding of aortic disease, therapies, and products.
• Experience in US medical device therapy and market development.
• Experience observing in a cath lab or operating suite.
• Proven strategic thinking and business acumen.
• For Baccalaureate degrees earned outside the United States, a degree that satisfies 8 C.F.R. § 214.2(h)(4)(iii)(A) is required.

Travel time for this role can range from 20% to 50% (average around 30%).

Salary ranges for U.S. (excl. PR) locations (USD): $ – $. This position is eligible for a short‑term incentive called the Medtronic Incentive Plan (MIP).

Health, dental and vision insurance, Health Savings Account, Healthcare Flexible Spending Account, Life insurance, Long‑term disability leave, Dependent daycare spending account, Tuition assistance/reimbursement, Simple Steps global well‑being program, 401(k) plan with employer contribution and match, Short‑term disability, Paid time off, Paid holidays, Employee Stock Purchase Plan, Employee Assistance Program, Non‑qualified Retirement Plan Supplement, Capital Accumulation Plan (for certain levels).

Work authorization sponsorship (H‑1B, TN, J, etc.) is offered exclusively for Principal‑level roles and above, where specialized expertise aligns with long‑term business needs. Roles below the Principal level require candidates to possess unrestricted U.S. work authorization at the time of hire and for the duration of employment.

Medtronic is an equal opportunity employer. We do not discriminate based on age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, or any other characteristic protected by federal, state or local law. Medtronic will furnish reasonable accommodations for qualified individuals with disabilities.