Manager, Social Strategy & Operations

SC Johnson has been leading with purpose for 140 years, building high-quality products and iconic brands found in homes, schools and businesses in virtually every country worldwide – including OFF!®, Raid®, Glade®, Windex®, Scrubbing Bubbles®, Ziploc®, Mrs. Meyer’s Clean Day®, method®, Autan®, Baygon®, Mr Muscle®, Duck®, Lysoform® and more.
The 13,000 people of our global, fifth-generation family company are committed to making the world a better place today and for future generations.

ABOUT THE ROLE

The Manager, Social Strategy & Operations is the North America Consumer Brands (NACB) capability owner and accountable decision maker for social and is responsible for setting the strategic direction, operating model, standards, priorities, and governance required to deliver effective social marketing across North America Consumer Brands. Operating with significant autonomy, this leader will determine how the NACB social capability operates, including the appropriate balance of internal resources, agency support, technology, processes, and investment across the portfolio.

The Manager will lead the development and evolution of NACB social strategy and ensure Paid, Owned and Earned social efforts operate as an integrated marketing capability. This role will work closely with Brand Marketing, Media & Integrated Marketing (MIM), Content & Production, Consumer Insights & Business Analytics (CIBA), Marketing Operations, Public Relations, eCommerce, Procurement, Legal, technology partners, and agencies. The position is foundational to strengthening NACB's social capabilities, improving organizational effectiveness, and enabling more strategic, scalable, and impactful execution across the portfolio.

KEY RESPONSIBILITIES

Social Strategy & Capability Leadership

Lead the development and ongoing evolution of the North America Consumer Brands (NACB) social operating model, establishing a cohesive enterprise-wide approach to social that aligns brand activity with consumer behavior, business priorities, and the broader marketing ecosystem.

Establish clear social principles, channel roles, operating standards, and best practices to be applied consistently across the NACB portfolio that brands and agency partners are expected to follow.

Lead proactive upskilling programs and cross-functional learning forums to accelerate adoption of NACB social standards, tools, and emerging capabilities.

Maintain a forward-looking perspective on social platforms, consumer behavior, creator trends, emerging technologies, and industry developments and determine which opportunities NACB should pursue, test, scale, or deprioritize.

Integrated POEM Social Strategy

Lead the NACB integrated social framework, working with MIM and relevant cross-functional partners to establish how Paid, Owned and Earned Media (POEM) together across the portfolio.

Set portfolio-wide principles governing the respective roles of organic social, paid amplification, creator/influencer content, earned activity, and broader media investment.

Determine how content, audiences, and investments should move across Paid, Owned and Earned channels to maximize consumer and business impact.

Establish social key performance indicators, learning priorities, and measurement expectations in partnership with CIBA, MIM, agencies, and analytics partners.

Agency Governance, Resourcing & Operations

Serve as the accountable business owner for NACB social agency relationships and capabilities, setting expectations for agency performance, resources, outputs, and ways of working.

Approve material changes to social agency workflows, roles, staffing models, service levels, and governance within the scope of the NACB social capability.

Determine business requirements and priorities for…