Senior Marketing Data Analyst

Job Description

We are hiring a Senior data analyst to support the growing use of our newly launched internal influencer data tool, which functions as an internal CRM. As more teams begin to adopt this tool, we need a dedicated analyst to build the measurement framework and analytics infrastructure from the ground up.

• Serve as the Senior Analyst focused on influencer Marketing data, building analytics capabilities on top of a brand-new data source.
• Develop and maintain dashboards to visualize campaign and influencer performance.
• Write and optimize SQL queries to extract and analyze data independently.
• Collaborate with data engineers who manage the backend infrastructure; this role will navigate the existing data warehouse but won’t be responsible for building infrastructure.
• Help define and implement a measurement framework for influencer marketing data.
• Prepare the analytics foundation in anticipation of broader team adoption of the tool.

The ideal candidate will bring domain expertise in influencer or social media analytics, though strong general campaign analytics experience is also highly translatable.

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances.

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• 5+ years of data analytics experience, specifically within Marketing and/or social media analytics
• 5+ years of SQL experience – ability to write SQL queries from scratch
• Experience in marketing analytics or social campaign performance measurement.
• Familiarity with GCP and navigating cloud-based data environments.
• Ability to work independently in a fast-evolving data landscape.
• Experience leveraging AI tools for automation and building efficiency in workflow