Senior Social Media Manager

Senior Social Media Manager Thought Spot  Mountain View, California, United States About this position

Senior Social Media Manager
Location: Mountain View, CA
About Thought Spot
Thought Spot is the leader in Agentic Analytics, helping organizations turn natural language into governed, trusted insight through Spotter and our broader analytics platform. Headquartered in Mountain View, California, with hubs across North America, EMEA, and India, we're a fast-growing B2B SaaS company built on continuous innovation and a genuine passion for making AI work for the people who use it every day.
About the Role
Do you live and breathe social media culture, always ahead of the next platform shift, algorithm change, or cultural moment that matters? Do you believe the best B2B brands don't just distribute content, they build conviction, turning complex enterprise technology into stories that resonate, spark conversation, and move audiences to act?
What You'll Do
Organic Social Media Strategy
Develop and own Thought Spot's global organic social media strategy across Linked In, X, You Tube, Reddit, and Instagram, anchored in a product-first point of view that makes complex AI and analytics capabilities visually compelling, accessible, and genuinely shareable. Build a clear perspective on how organic storytelling and paid amplification work together, serving as an internal strategic counterpart to our paid digital agency.

Partner closely with Product Marketing, Integrated Campaigns, and Creative on social-first activations — events, launches, real-time moments — that elevate the broader marketing strategy and ensure continuity from always-on content through integrated campaigns to demand generation.
Executive and C-Suite Partnership
Serve as the strategic social advisor to Thought Spot's executive team, including the CEO and C-suite. Develop and manage executive social presences, craft thought leadership content, build editorial calendars, and coach leaders on platform best practices — translating business priorities into social narratives that build category authority and strengthen Thought Spot's voice in the market.
Analytics, Reporting & Optimization
Track and analyze cross-platform social media metrics to measure success, unlock performance insights, and inform future campaign strategies. Prepare regular, data-driven reports for leadership on engagement, audience growth, and business impact.
Program Management
Own the budget for social tools including Sprout Social and Sprout Employee Advocacy, and creator partnerships. Serve as the company's internal expert on social media trends, platform algorithm shifts, paid/organic integration strategy, and best practices, and communicate proactively to the broader business.
What You Bring

• 6-8+ years of experience in social media management or digital marketing, including at least 2 years in a senior or lead role at a B2B technology company
• Deep platform expertise across Linked In, X, You Tube, Reddit, and Instagram, with a strong understanding of how organic and paid efforts complement each other
• A strong point of view on executing a "product-first" social strategy that makes complex B2B enterprise software visually engaging, digestible, and desirable
• Experience developing executive social presences and advising senior leaders, with comfort operating in high-visibility, fast-moving environments
• An innovative, AI-first mindset, with demonstrated experience using modern AI tools to enhance content generation, asset optimization, and social listening
• Strong cross-functional collaboration skills, with a track record of partnering with product marketing, webinar, event, field, communications, and demand generation teams
• Excellent written communication skills, with a sharp eye…