Sr Manager, Consumer Product Communications
Listed on 2026-03-01
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Marketing / Advertising / PR
Branding Specialist / Ambassador, Digital Marketing, Marketing Communications, Marketing Manager
Sr Manager, Consumer Product Communications (Finance)
Sr Manager, Consumer Product Communications (Finance)
Yahoo serves as a trusted guide for hundreds of millions of people globally, helping them achieve their goals online through our portfolio of iconic products. For advertisers, Yahoo Advertising offers omnichannel solutions and powerful data to engage with our brands and deliver results.About the Role
Yahoo reaches hundreds of millions of users around the world, and over the past 18 months we have thoughtfully reimagined nearly every pixel across our core products. From significant product enhancements to the beta launch of the Yahoo Scout AI answer engine, we are focused on delivering smarter, more intuitive experiences that meet the evolving needs of our users. Yahoo is looking for a seasoned, strategic Senior Manager of Communications to support some of our most visible and widely used consumer products, including Yahoo Search, Yahoo Scout, and Yahoo Mail, and to help tell the story of this continued product evolution.
This person will help oversee external communications strategy and execution in support of this next phase of product innovation. In this role, you will shape how Yahoo Mail, Yahoo Search, and Yahoo Scout are positioned with consumers, advertisers, partners, and industry stakeholders, translating complex AI-driven product advancements into clear and compelling narratives. Operating within a highly collaborative, matrixed organization, you will partner closely with product, marketing, brand, and other cross-functional teams to drive proactive storytelling, manage reactive issues, and secure meaningful earned coverage that reinforces Yahoo's role in people's digital lives.
Key Responsibilities
- Develop and execute comprehensive proactive and reactive communications strategies for Yahoo Search, Yahoo Scout, and Yahoo Mail
- Partner closely with product, marketing, brand, and legal teams to align communications plans with product launches, campaigns, and company priorities
- Pitch and secure coverage with top-tier media and influencers, tailoring stories for varying platforms
- Identify, secure and support speaking opportunities for Yahoo executives at industry events, conferences, and owned moments
- Create and maintain high-quality briefing documents, messaging frameworks, press materials, FAQs, and talking points
- Support and help manage communications for senior executives, including media prep, interview coordination, and strategic counsel
- Monitor the media landscape and cultural trends to identify opportunities and risks, and respond quickly when issues arise
- Collaborate with agency partners to scale efforts and extend reach
- Measure and report on communications impact, using insights to refine future strategies
Qualifications
- 7-10+ years of experience in communications, and media relations for consumer technology or digital products
-Specific experience working on consumer AI products is a plus - Proven experience working cross-functionally with product and marketing teams in a fast-moving environment
- Strong track record of media relationship building, and securing meaningful coverage
- Experience supporting or managing communications for senior executives
- Exceptional writing and editing skills, with the ability to translate complex product features into clear, engaging stories
- Strategic thinker who can balance long-term narrative building with fast, reactive decision-making
- Highly collaborative, organized, and comfortable managing multiple priorities at once
- Experience collaborating with and managing agency partners
- Excellent project management skills with strong attention to detail and ability to manage multiple priorities under deadline
- A self-starter and a team player ready to roll up their sleeves, get creative, and achieve results
#LI-BD2
The material job duties and responsibilities of this role include those listed above as well as adhering to Yahoo policies ; exercising sound judgment ; working effectively, safely and inclusively with others ; exhibiting trustworthiness and meeting expectations ; and safeguarding business operations and brand integrity.
At Yahoo, we offer flexible hybrid work options that our employees love! While most roles don't require regular office attendance, you may occasionally be asked to attend in-person events or team sessions. You'll always get notice to make arrangements. Your recruiter will let you know if a specific job requires regular attendance at a Yahoo office or facility. If you have any questions about how this applies to the role, just ask the recruiter!
Yahoo is proud to be an equal opportunity workplace. All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on age, race, gender, color, religion, national origin, sexual orientation, gender identity, veteran status, disability or any other protected category. Yahoo will consider for employment qualified applicants with criminal histories in a manner…
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