Graphic Designer

Job Description:

Graphic Designer

Location:

Mumbai

Experience:

2–5 Years
Department:
Creative / Content

Employment Type:

Full-Time
Company:
Pinkvilla

Role Overview
Pinkvilla is looking for a creative and detail-oriented Graphic Designer to create compelling visual assets across editorial, social media, branded content, You Tube, and marketing initiatives. The ideal candidate should possess strong design aesthetics, a deep understanding of digital content formats, and the ability to translate concepts into engaging visuals that drive audience engagement.

Key Responsibilities
Creative Design & Content Assets
Design engaging creatives for social media platforms including Instagram, Facebook, X, You Tube, and the Pinkvilla App.
Create eye-catching thumbnails for You Tube videos, podcasts, interviews, and Shorts to maximize click-through rates.
Develop static creatives, carousels, story templates, and promotional graphics for editorial and entertainment content.
Design banners, landing page assets, and campaign creatives for marketing and growth initiatives.
Brand Solutions & Campaigns
Create high-quality branded content creatives for sponsored campaigns and partnerships.
Design creatives for IPs, events, contests, and integrated brand campaigns.
Ensure adherence to brand guidelines while maintaining creativity and innovation.
Video & Motion Support
Create graphic elements, title cards, lower thirds, and overlays for videos and podcasts.
Collaborate with video editors and producers to deliver visually impactful content.
Basic knowledge of motion graphics and animation is preferred.
Collaboration & Execution
Work closely with editorial, social media, video, marketing, and brand solutions teams to understand requirements and deliver assets within timelines.
Stay updated with design trends, entertainment trends, and platform best practices.
Manage multiple projects simultaneously while maintaining quality and consistency.

Requirements
2–5 years of experience in graphic design, preferably in digital media, entertainment, or publishing.
Proficiency in Adobe Photoshop, Illustrator, and Canva.
Working knowledge of Adobe After Effects and Premiere Pro is an added advantage.
Strong understanding of typography, color theory, layout, and visual storytelling.
Experience in designing You Tube thumbnails and social media creatives.
Ability to work in a fast-paced environment and manage multiple deadlines.
A strong portfolio showcasing digital, social media, and campaign work.
Preferred Skills
Understanding of entertainment and celebrity content trends.
Familiarity with AI-powered design tools and creative workflows.
Basic motion graphics and animation skills.
Strong communication and collaboration abilities.
What You’ll Do
Bring Pinkvilla’s stories, videos, and campaigns to life through compelling visual design.
Drive audience engagement through creative and thumb-stopping content.
Collaborate with cross-functional teams to create impactful content experiences across platforms.