Senior Lifecycle Marketing Manager

Description

PRIME Corporate Services is seeking a Senior Lifecycle Marketing Manager to own the email and SMS ecosystems that carry our prospects and customers through their entire journey with us.

Reporting to the VP of Growth Marketing, this person owns two distinct engines: the prospecting ecosystem that converts leads into booked consultations, and the customer ecosystem that drives onboarding, retention, and expansion across our full service portfolio. Both need to be maintained, measured, and materially improved.

This is a hands-on individual contributor role. You will architect the automations, write the copy, build the segments, monitor the deliverability, and read the results. You will partner with Design on creative and Engineering on data integrations, but you own the program end to end. The ideal candidate is equal parts systems thinker and marketer: someone who gets satisfaction from both a clean branching automation and a conversion rate that moves, and who treats inbox placement as an ongoing discipline.

There is real room to grow here. You will start with email and SMS, and as those programs mature you will have the opportunity to expand into additional lifecycle channels.

Remember when every step of launching your dream felt like a mountain? Debt loomed, the tax code was a cryptic puzzle, and building a rock-solid foundation seemed impossible. PRIME Corporate Services was forged from that very struggle - by entrepreneurs who knew there had to be a better way.

We are not just a faceless firm; we are a co-pilot for founders, operators, and business builders navigating the chaos of growth. We help cut through red tape, simplify complex systems, and help entrepreneurs structure their business for long-term financial freedom.

From entity structuring to tax strategy to business credit and funding, we don’t just protect businesses - we help to scale them. Our team partners directly with high-growth entrepreneurs and affiliate partners to drive measurable outcomes; more leads, more revenue, and stronger businesses.

We deliver expert guidance and exceptional service at every stage of the business journey.

We aim to serve, advise, and support entrepreneurs every day.

• Impact at scale:
  Your work will shape the experience of thousands of entrepreneurs working with PRIME.
• Autonomy + Accountability:
  You’ll be trusted to lead, experiment, and deliver results - no micromanagement, just momentum.
• Collaborative Culture:
  You’ll work alongside creative thinkers, engineers, and business leaders who care deeply about customer success and innovation.
• Modernization Mission:
  You’ll play a key role in bringing advanced tech, analytics, and discipline to a growing organization - setting the foundation for the next generation of PRIME’s digital ecosystem.

• Competitive Compensation + performance based bonuses
• Comprehensive Health Coverage
  - Medical, dental, and vision
• Paid Time Off
  - Generous PTO, sick days, and paid holidays
• 401k with Company match (we match up to 4%)
• Parental Leave
  - Paid leave for new parents
• Impact-Driven Culture
  - Small team, big mission
• Gym Pass
  - Company sponsored access to local gyms
• Free soda and snacks
• Discounts on Cellular/Wireless bills
• Robust Employee Resource Program with tele-health and more

• Own the full prospect-to-consultation email and SMS journey, from first touch through booked appointment
• Design and maintain lead nurture sequences segmented by source, service interest, engagement level, and stage
• Build and optimize campaigns that move cold and aging leads back into active conversation
• Partner with Sales leadership on handoff timing, lead routing triggers, and follow-up cadence so…