We are looking for an experienced Business Head Lubricants to lead our Specialty Lubricants business, drive sales and marketing excellence, expand markets and deliver sustainable profitability. The Business Head Lubricants is responsible for leading the overall business strategy, sales growth, marketing initiatives, business development, profitability and market expansion of the company’s specialty lubricants portfolio. The role requires developing and executing commercial strategies that drive sustainable revenue growth, increase market share, strengthen customer relationships and establish the company as a preferred supplier across industrial oil, energy, automotive, marine, mining, power generation, manufacturing and specialty lubricant segments.
The incumbent will lead cross-functional teams across sales, marketing, business development, technical support, product management, supply chain and customer service to achieve business objectives while ensuring operational excellence and customer satisfaction.
- Develop and execute business strategies to drive sustainable growth and profitability
- Lead Sales, Marketing, and Business Development for the Specialty Lubricants business
- Own full P&L responsibility, including revenue, margins, budgets and EBITDA
- Expand market presence through new customer acquisition, channel development and strategic partnerships
- Manage key accounts, OEMs, distributors and institutional customers
- Drive product portfolio growth, pricing strategies and new product launches
- Identify new business opportunities across industrial and automotive sectors
- Develop and implement marketing, branding and go-to-market initiatives
- Monitor market trends, competitor activities and customer insights to support business decisions
- Lead and develop high-performing commercial teams while fostering a results-driven culture
- Collaborate with Operations, Supply Chain, Technical Services and Finance to ensure business excellence
- Ensure compliance with company policies, HSE standards and commercial governance
- Revenue
- Business Growth
- Gross Margin
- EBITDA
- Market Share Growth
- Customer Acquisition
- Retention
- Key Account OEM Business Growth
- Distributor Channel Expansion
- New Product Sales
- Sales Forecast Accuracy
- Working Capital
- Inventory Optimization
- Customer Satisfaction
- Team Performance Productivity
- 12-15+ years of leadership experience in the lubricants, specialty chemicals, or industrial products sector
- Proven success in Sales, Marketing, Business Development, and P&L management
- Strong experience in distributor management, OEM engagement, key account management, and market expansion
- MBA or Engineering degree preferred
- Excellent leadership, strategic planning, negotiation, and stakeholder management skills
- Visionary leadership with a growth mindset
- Strong commercial acumen and customer focus
- Ability to build high-performing teams and deliver measurable business results
- Passion for innovation, operational excellence, and creating long-term value
Location:
Oman
Experience:
12-15+ Years
Industry: Lubricants / Specialty Chemicals / Industrial Products
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