Sales Executive; FMCG

Company Description

Union Trading Business LLC is an FMCG marketing and distribution company that serves as the nationwide sole agent for a portfolio of well-known consumer brands. The company has quickly built a strong presence across both Modern Trade and Traditional Trade channels, offering broad market coverage and growth opportunities. Team members collaborate closely with retail partners to ensure effective brand positioning and product availability.

The organization values performance, customer focus, and long-term partnerships in a dynamic, competitive environment.

This is a full-time, on-site Sales Executive (FMCG) role based in Muscat. The Sales Executive will manage and grow assigned territories and accounts across Modern Trade and Traditional Trade channels, ensuring product availability, visibility, and compliance with agreed plans. Daily responsibilities include visiting retail outlets, taking orders, executing promotions, and maintaining strong relationships with store management and buyers. The role involves monitoring stock levels, tracking sales performance, and reporting market feedback and competitor activity to the management team.

The Sales Executive will also collaborate with the merchandising and marketing teams to support brand activations and achieve sales targets.

• Proven experience in FMCG sales, preferably within Modern Trade and Traditional Trade channels.
• Strong negotiation, relationship-building, and customer service skills.
• Basic proficiency in sales reporting, route planning, and use of MS Office or similar tools.
• Valid driving license and willingness to travel within Muscat and surrounding areas.
• Good communication skills in English; knowledge of Arabic is an advantage.
• Ability to work independently, manage time effectively, and meet sales targets.
• Previous experience in Oman’s retail market is a plus.
• Diploma or bachelor’s degree in Business, Marketing, or a related field preferred.