E-Commerce Marketing Specialist

Posted Friday, February 13, 2026 at 5:00 AM | Expires Saturday, March 14, 2026 at 3:59 AM

Family Farm and Home is a family owned and operated company based out of Michigan. Our first stores opened their doors in April 2002. Currently we operate 71 retail locations in Michigan, Indiana, Ohio, Maryland and Pennsylvania. We cater to our customers' needs by supplying a wide variety of products in departments such as tools, hardware, automotive, pet, work and casual clothing, footwear, farm supplies, horse and livestock feed, bird food, lawn and garden, and alternative heating.

Here at Family Farm and Home, our outstanding team members are dedicated to providing incredible product values and exceptional customer service to all customers. Because of this commitment, Family Farm and Home has experienced rapid growth on all levels. Our continued growth in the future is limitless due to our devoted staff and constantly growing group of loyal customers. Are YOU ready to join the FFH Family?

The E-Commerce Marketing Specialist will provide digital marketing support of Family Farm & Home products, promotions and events, as well as help facilitate digital growth through maintenance of marketing standards for increased performance of SEO/SEM through partnerships. This specialist will work closely with vendors, product merchants, and marketing department in order to accurately maintain e-commerce site.

• Promote Family Farm and Home mission statement and family value
• Facilitate development of SEO/SEM setup, management, goals and performance for optimal results
• Assist with Marketing design for website, email marketing, in-store graphics, etc.
• Assist with Google Platform Management (Ads, Analytics, Business)
• Present products online correctly with enhanced content
• Audit content on retail partners’ website to ensure accurate display of information
• Help drive growth of E-Commerce sales via innovative marketing tactics
• Assist with marketing analytics for campaign performance review
• Support marketing programs to drive traffic and sales from both new and existing customers in our retail locations
• Work with loyalty coordinator to develop customer programs and initiatives
• All other duties as assigned by supervisor or company official.

The E-Commerce Marketing Specialist will enjoy working with numbers and data as well as the writing of content, paired with high level design skills. This person must be detail oriented in addition to having strong written and verbal communication skills. A Family Farm and Home E-Commerce Marketing Specialist will be open to technology, capable of using various software tools and quick in learning new ones.

They will be a highly analytical individual with experience in Google Analytics, SEO/SEM Management, as well as willingness to assist with future platform organization and maintenance. A Family Farm and Home E-Commerce Marketing Specialist will have excellent data entry, copy-writing and proofreading skills and must have experience with marketing and a familiarity with web marketing tools and concepts (SEO, banners, landing pages, CRM campaigns etc.).

Additionally, a successful Advertising/Marketing Coordinator must have a strong work ethic and be a team player requiring limited supervision.

At Family Farm and Home it is our mission to build a family dedicated to providing exceptional service, products, and prices, focused on fulfilling the lifestyle needs of our customers who aspire to live, work, and grow like we do.